Product Owner (UXD, UJD)
VLink Inc · New York, United States
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Job Description
PMT specializing in User behaviour analysis, and architecting User Experience (UX)/User Journey Designs RequestGrowth Segments operates in highly diverse and underserved markets, and many customer requests initially appear as product capabilities; however, determining whether those capabilities will be successfully adopted requires a deeper understanding of the full ecosystem journey.We require expertise to build upon end-user behaviour led and end-user journey led solution discovery that sits between product management, customer discovery, and solution design.The proposed level 5 PM-T will focus on designing and mapping end-to-end business journeys across farmers, agents, cooperatives, buyers, input suppliers, and financial institutions, and how they interact with the solution before, during, and after a capability is delivered – Validating real-world behaviours, operating models, and economics; Going beyond whether and how a feature can be built, but whether it can realistically be adopted, by solving for the end user pain points, incentivising change in user behaviour and mapping alternative journey designs that may better achieve the intended outcome. The challenge is therefore not simply defining product requirements, but understanding whether the proposed experience is operationally viable, economically sustainable, and likely to drive adoption at scale with measurable business outcomes.The proposed Level 5 PM-T will establish and lead a user behaviour/user experience/user journey design discipline focused on:Persona-based user behaviour and user experience design across all stakeholder groups within the ecosystemEnd to end workflow discovery and operating model analysisAdoption risk identification and mitigationSolution experimentation beyond current product boundariesAny tool like Figma for presentationEqual Employment Opportunity (EEO) Statement:VLink is an equal opportunity employer committed to fostering an inclusive environment where diversity is celebrated. All qualified applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Employment is contingent upon successful completion of a background check.This job application process may use AI-powered tools to assist in screening and evaluating applications based on objective, job-related qualifications. AI is used solely to support the recruitment process and all final hiring decisions are made exclusively by our human recruitment team.Applicant information will be handled in accordance with VLink's privacy policy.