Public Relations Specialist

Company Description Streetlight Media Private Limited, incorporated in 2010 is a results-driven, new-age communication agency focused on delivering impactful brand and corporate messaging for clients across industries. The company blends strategic thinking with creative execution to design integrated communication campaigns that build reputation and drive measurable outcomes. With a modern approach to media and stakeholder engagement, Streetlight Media emphasizes agility, innovation, and data-informed decision-making. Team members collaborate closely with clients to craft tailored communication solutions that align with evolving market trends and audience expectations.Role Description This is a full-time, on-site Public Relations Specialist role based in Navi Mumbai. The Public Relations Specialist will develop and execute PR strategies that support client objectives, including drafting press releases, media notes, and key messages. Daily responsibilities include managing media relations, pitching stories, coordinating interviews, and monitoring news coverage to identify opportunities and risks. The role involves preparing communication materials, supporting events and press conferences, and maintaining up-to-date media lists and relationship trackers. The specialist will work closely with internal teams and clients to align PR activities with broader communication plans and ensure consistent, accurate brand representation.QualificationsStrong Public Relations and Media Relations skills, with experience managing media interactions and cultivating journalist relationships.Proficiency in drafting Press Releases and other PR content, including media advisories, statements, and briefing documents.Excellent Communication and Strategic Communications abilities, with capacity to tailor messaging for diverse audiences and channels.Strong written and verbal communication skills, with attention to detail and the ability to convey complex information clearly.Ability to work collaboratively in a fast-paced agency environment, manage multiple projects, and meet tight deadlines.Familiarity with digital and social media platforms as part of integrated communication and reputation management efforts.Experience using media monitoring tools and preparing coverage reports or insights for clients is an advantage.Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field, or equivalent practical experience.