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Regional Brand / Product Development – (FMCG) – SINGAPORE

TRIBE GLOBAL SEARCH · Singapore, Singapore

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Regional Brand / Product Development – (FMCG) – SINGAPORESGD 7K – 12K + BonusOur client is a leading consumer and retail group, with a broad ecosystem spanning grocery retail, e-commerce, food services, convenience and consumer products. With an extensive network across Singapore and a strong focus on value, innovation and customer needs, the organisation continues to expand and strengthen its brand portfolio.Key ResponsibilitiesLead regional brand strategy and portfolio growth across multiple Asian markets, identifying opportunities to strengthen positioning and expand the brand footprint.Drive end-to-end NPD across the region, from consumer insights and ideation through product development, launch and post-launch feedback and optimisation.Develop and adapt regional brand campaigns and activations to drive brand equity and support new product launches across markets.Drive commercial performance across markets, including sales, market share, margins and marketing investment.Identify regional consumer, category and market whitespace to shape the innovation and growth pipeline.Partner with country and cross-functional teams across marketing, commercial, R&D, supply chain and other functions to ensure effective regional execution.Ideal Profile:7–12+ years of relevant experience in FMCG / Consumer / Food products, with strong brand management and commercial experience.Proven track record in regional brand strategy, portfolio management and integrated marketing.Strong hands-on NPD experience, covering the full journey from ideation to commercial launch.Experience working across multiple Asian markets is preferred.Commercially driven, entrepreneurial and comfortable operating in a fast-paced, ambiguous environment.Strong stakeholder management and cross-functional leadership capabilities.Great opportunity to develop your career within a growing segment of the business. Please send your CV to the Retail and Consumer Goods Team at TRIBE GLOBAL SEARCH – contact@tribeglobalsearch.comWe regret that only shortlisted candidates will be shortlisted.