Regional Sales Manager – Food Service
Procapita Group · Riyadh, Saudi Arabia
Apply & track with Apply EdgeWe are looking for an experienced Regional Sales Manager to lead Food Service sales operations across the Kingdom of Saudi Arabia (West & South or Central & East regions).As Regional Sales Manager, you will drive revenue growth, market share, and profitability across your assigned region, managing a team of Unit Managers and overseeing sales across key categories including Protein (Meat, Poultry, Seafood), Dairy, Condiments, Beverages, and Bakery. You'll play a strategic role in aligning regional execution with broader corporate objectives.Key Responsibilities:Develop and execute regional sales strategies to hit revenue, profit, and market share targetsLead, mentor, and coach a team of Unit Managers across areas like Jeddah, Makkah & Medina, South, East, and CentralBuild and grow strong relationships with key HORECA customersOwn annual sales planning, forecasting, and performance reportingPartner with Marketing, Supply Chain, and the Commercial Director on promotions, product availability, and strategyManage regional budgets and drive cost-effective, profitable growthMonitor market trends and competitive intelligence to stay aheadSkills & Requirements:Bachelor's Degree in Business Administration, Marketing, Sales Management, or related field10+ years of progressive sales management experience, ideally in Food Service or FMCGProven track record leading regional/multi-location sales teamsExperience with high-profile HORECA clients preferredStrong leadership, decision-making, and conflict resolution skills