Route to Market Manager (GT channel)
HUONG THUY MANUFACTURE SERVICE TRADING CORPORATION · Nhà Bè, Ho Chi Minh City, Vietnam
Apply & track with Apply EdgeI. Job description 1/ Commercial Planning (Planning) Coverage Design: Support annual and in-year refresh of coverage plans by province/channel/brands in line with ND/WD ambitions according to national/ regional/ channel/ brand strategy. Support LOG planning for delivery service and key depot setting. Headcount & Territory Balance: Prepare headcount deployment proposals (SR/SS/ASM/RSM) and territory balancing options with capacity logic and route templates. Coordinate the SKU planning: Support Business Development (BD) to mapping branding vs outlet, geography, cycle end-to-end based on top-down & volume target, selected by individual market in which leading brand and following brands strategies. Scenario & Trade-offs: Build simple option packs (base/upside/downside) quantifying implications on ND/WD, volume and investment; compile risks/mitigation plan. Rollout Readiness: Map dependencies with relevant stakeholders; maintain a cutover checklist (SOPs, lists, tools, training) for each refresh wave. 2/ Distributor Management (Planning & operation) Maintain and deploy distributor SOPs, distributor mapping (coverage planning, quality control, ROI and end-to-end process of distributor management). BI Scorecards & Reviews: maintain distributor scorecards; coordinate monthly reviews; track corrective actions to closure. Give inputs and feedback for incentives/penalties, coordinate audit schedules and follow-ups with relevant stakeholders 3/ Retailer Landscape & Segmentation (Planning & Operation) Census & Scorecards: maintain outlet universe, classifications, and outlet scorecards (quality tiers, premium mix, outlet size…)Coverage & Distribution: refresh ND/WD targets by province/channel/brands and cascade down to RTM regional leads to set monthly priorities for sales forces; build outlet target lists (including must-keep). Outlet Movement: monitor churn and recovery funnels; report progress and risks in monthly forums. Mix & Assortment Inputs: provide retailer-level insights for pack/SKU prioritization with BD team and Sales GT. 4/ Sales Force Effectiveness (SFE-Operation) Maintain SFE tracking by role aligned to RTM goals; one source of truth with Sales Ops. Please prepare data, insights, and suggestions to improve SFE. Execution Governance: coordinate weekly/monthly cadences with Sales; track action closure and highlight blockers. Performance Insights: package field productivity insights (calls, VPO/mix movement) and propose focus adjustments. 5/ Data & Insights Maintain a single-source RTM dashboard and ensure data hygiene. Publish concise insight notes for Sales & Distributors that explain what changed and recommended focus areas. Document learnings and update playbooks after key program phases. 6/ Perform other tasks as assigned by Head of Department. II. Job requirements Educational background: Bachelor’s degree or above in Business Administration, Marketing, Economics, Commerce, Logistics, Supply Chain Management, or a related field. Work experiences: At least 4-5 years in Sales/RTM/Commercial Excellence with distributor-facing execution. Competency: Strong Excel/BI skills; clear communication; experience running governance and closing actions. Training/coaching capability and people/stakeholder management capability. Innovation and proactive leadership style. III. Benefits· Competitive salary: 30 – 40 Gross/month.· Annual salary review and performance.· Professional working environment with opportunities for learning and career development.· Company events, team-building activities.· IV. Working Hours· Monday to Friday: 8:00 AM – 5:00 PM· Saturday: 8:00 AM – 12:00 PMV. Workplace📍 18A Nguyen Huu Tho Street, Nha Be District, Ho Chi Minh City📧 huyen.nguyenthimy@huongthuy.com.vn📱 Phone/Zalo: 0989 887 148