Sales & Marketing Transformation Specialist

🗂 We’re Hiring: Sales & Marketing Transformation Specialist🕒 Employment Type: Full-Time💼 Level: Mid-Level to SeniorWe are seeking a strategic, commercially minded, and transformation-focused Sales & Marketing Transformation Specialist to improve and modernize sales and marketing organizations through data, technology, process optimization, customer insights, and innovative go-to-market strategies. This role will work closely with Sales, Marketing, Business Development, Technology, Operations, and executive leadership teams to improve commercial performance and drive sustainable growth.🎯 Key Responsibilities

• Develop and execute sales and marketing transformation strategies aligned with business objectives.
• Assess existing sales and marketing structures, processes, technologies, and performance to identify improvement opportunities.
• Analyze customer journeys, sales funnels, marketing channels, conversion rates, and revenue performance.
• Identify opportunities to improve lead generation, customer acquisition, conversion, retention, and revenue growth.
• Design and implement scalable sales and marketing processes, operating models, and workflows.
• Support the adoption and optimization of CRM, marketing automation, sales enablement, analytics, and digital platforms.
• Develop data-driven go-to-market strategies, customer segmentation, channel strategies, and commercial plans.
• Collaborate with Sales and Marketing leadership to establish performance metrics, KPIs, dashboards, and reporting frameworks.
• Identify gaps in sales processes, marketing campaigns, customer engagement, and revenue operations.
• Lead cross-functional transformation projects involving Sales, Marketing, Product, Technology, Operations, and Finance.
• Develop sales enablement programs, playbooks, processes, and tools to improve team productivity and performance.
• Optimize marketing campaign performance, lead qualification, pipeline management, and sales conversion processes.
• Analyze market trends, customer behavior, competitor activity, and emerging technologies to identify growth opportunities.
• Support digital transformation initiatives including AI, automation, analytics, personalization, and customer experience technologies.
• Develop business cases, transformation roadmaps, implementation plans, and executive presentations.
• Monitor transformation initiatives and measure their impact on revenue, productivity, efficiency, and customer experience.
• Support organizational change and help Sales and Marketing teams adopt new processes, systems, and ways of working.
• Identify opportunities to improve collaboration between Marketing, Sales, Business Development, Customer Success, and Product teams.✅ Requirements
• Proven experience in sales transformation, marketing transformation, revenue operations, commercial strategy, business transformation, or a related field.
• Strong understanding of B2B sales, marketing strategy, customer acquisition, lead generation, sales funnels, and revenue growth.
• Experience designing and implementing sales and marketing processes, operating models, or transformation programs.
• Strong analytical and strategic-thinking skills with a data-driven approach to decision-making.
• Experience with CRM and marketing platforms such as Salesforce, HubSpot, Microsoft Dynamics, Marketo, or similar systems.
• Strong understanding of marketing automation, sales enablement, customer analytics, and digital marketing technologies.
• Experience developing KPIs, dashboards, sales forecasts, pipeline analytics, and performance reports.
• Strong project management and change management capabilities.
• Excellent communication, presentation, facilitation, and stakeholder management skills.
• Ability to work effectively with senior executives and cross-functional teams.
• Understanding of Agile, Lean, Design Thinking, or continuous improvement methodologies is an advantage.
• Knowledge of AI, automation, data analytics, and emerging commercial technologies is preferred.
• Bachelor’s degree in Business Administration, Marketing, Sales, Strategy, Technology, or a related field is preferred.
• MBA or relevant certifications in Sales, Marketing, Digital Transformation, Change Management, CRM, or Business Strategy are an advantage.🌟 What We Offer
• Opportunity to transform sales and marketing organizations and directly influence commercial growth.
• Exposure to revenue strategy, digital transformation, CRM, marketing technology, sales enablement, and customer experience.
• Opportunity to work directly with senior executives and commercial leadership teams.
• Career progression into Senior Sales Transformation Consultant, Revenue Operations Manager, Commercial Transformation Manager, Sales & Marketing Transformation Director, Chief Growth Officer (CGO), or Chief Commercial Officer (CCO) roles.
• A data-driven, innovative, and growth-focused work environment.
• Access to transformation programs, technology training, leadership mentorship, and professional development.
• Competitive compensation, performance incentives, and comprehensive benefits package.