Sales and Marketing Manager

Company descriptionAt Soteria, we help organizations achieve world-class compliance and security outcomes across their critical systems. As a Sales/Marketing manager, you will provide high-leverage, cross-functional support that directly amplifies operational efficiency and brand credibility in a highly technical, trust-dependent industry.SALES & MARKETING MANAGERThe Marketing & Sales Manager is responsible for driving growth by leading marketing initiatives and generating new business opportunities among small and medium-sized healthcare organizations. This role oversees the development and execution of marketing campaigns while managing outbound sales efforts through LinkedIn Sales Navigator, email outreach and other lead generation channels. The Marketing & Sales Manager is responsible for building a strong sales pipeline, increasing brand awareness, and converting qualified prospects into clients through a consultative sales approach.KEY RESPONSIBILITIESOutbound Sales & Pipeline ManagementRun day-to-day outbound sales: identify, research, and initiate contact with qualified prospectsExecute weekly trigger-event outreach sprints (e.g. OCR enforcement actions, healthcare M&A, new CCO hires)Manage the email follow-up sequence and LinkedIn outreach campaigns for all active prospectsQualify inbound and outbound leads and book diagnostic audit callsSupport pre-conference marketing and prospect engagement planningTeam Direction & EnablementSet weekly priorities and review output for the marketing and admin assistant's website updates, social media cadence, and prospect emailsQuality-check the marketing and admin assistant's PowerPoint decks, speaking proposals, and RFP submissions before they go outSpot-check invoicing/AR follow-up and project-management tracking handled by the marketing and admin assistant, escalating as neededKeep messaging standards consistent across email, LinkedIn, and in-person channelsCoordinate with leadership on prospect messaging, pricing, and objection handling Brand & Market ExecutionMaintain consistent brand voice and messaging across kamiliprivacy.com and all external channelsDraft and schedule weekly LinkedIn thought-leadership content for leadership review and postingIdentify and submit speaker proposals to relevant healthcare industry conferencesPipeline Tracking & ReportingOwn outreach metrics: emails sent, replies, calls booked, and proposals submittedMaintain accurate prospect records in Zoho CRM (Pitched, Call Scheduled, Proposal Sent)Contribute the marketing and sales section of the joint weekly executive reportQUALIFICATIONSBachelor's degree, preferably in business, marketing or communications3-5 years of relevant sales and/or marketing experience, ideally B2B; healthcare, compliance, or SaaS experience a plusDemonstrated experience running outbound sales campaigns and managing a CRM pipeline (Zoho or similar)Strong written communication skills for LinkedIn and prospect-facing contentComfortable directing the work of junior support staffHigher skill in Microsoft Office and Microsoft productivity toolsCommitment: Full-Time, average 50 hours per weekWorking Schedule: Monday-Thursday, 1:00 PM-10:00 PM; Friday, 9:00 AM-6:00 PMAccess to a laptop/workstation in good working order with up-to-date security softwareReady to join us?Apply directly through LinkedIn, or send your resume and a brief note sharing your experience with compliance directly to info@soteriasystems.co.ke. We can't wait to hear from you!Soteria is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees