Sales Director

A Wells Street Growth client is looking to add their first sales leader to own and scale revenue growth. You'll be responsible for the full sales motion — from refining our ideal customer profile and messaging, to running point on enterprise deals, to eventually building and leading a small sales team. This is a hands-on, player-coach role: you'll be closing deals yourself in year one while laying the foundation (process, tooling, playbooks) for a team to scale behind you.You'll work closely with the founders, product, and customer success to make sure what we sell matches what we can deliver — and to feed market feedback back into the roadmap.What You'll DoOwn the sales pipeline end-to-end: prospecting, qualification, demos, negotiation, and closeDevelop and refine our go-to-market strategy for specialty contractors, distributors, and adjacent tradesBuild repeatable sales processes, messaging, and collateral suited to a mid-market/SMB construction buyerManage and report on pipeline, forecasting, and revenue metrics to leadershipRepresent the company at industry trade shows, conferences, and contractor association eventsDevelop relationships with key accounts and champion customers who can serve as references and case studiesPartner with marketing on lead generation strategy and campaign feedbackPartner with product and customer success on pricing, packaging, and roadmap input based on market signalLay the groundwork to hire, onboard, and manage future account executives and SDRs as the team growsWhat We're Looking For5+ years of B2B SaaS sales experience, with at least 2+ years in a senior individual-contributor or sales leadership roleA track record of consistently hitting or exceeding quota, ideally in a mid-market or SMB motionComfort operating without a large existing playbook — you like building process, not just following oneExcellent written and verbal communication skills; able to translate technical product value into terms a busy contractor or estimator will act onData-driven approach to pipeline management and forecasting (CRM discipline, not gut feel)Willingness to travel periodically for trade shows, customer visits, and industry eventsStartup mentality: resourceful, low-ego, comfortable wearing multiple hats at this stageNice to HaveExperience selling into construction, real estate, or another traditionally offline/paper-heavy industry is a strong plusPrior experience as an early sales hire at a startup that scaled from ~$2M to $10M+ ARR