Sales Engineer

Sales Engineer in Analytical InstrumentsJob Ref: JB863 – United Arab EmiratesREDA Lab, part of REDA Chemicals GroupAbout REDA LabREDA Lab markets and distributes an innovative portfolio of laboratory equipment, analytical instruments, and consumables. We support Research and Development, Quality Control, and testing laboratories across the UAE and GCC through high-quality solutions, technical expertise, and reliable local support.We are seeking a technically strong and commercially driven Sales engineer with proven experience in chemistry laboratories, analytical instrumentation, and spectroscopy.About the RoleThe Sales Engineer will be responsible for developing and growing sales of analytical laboratory instruments across the UAE. The successful candidate must understand laboratory applications and be capable of discussing analytical requirements with laboratory managers, chemists, quality-control professionals, and technical decision-makers.The ideal candidate will have hands-on technical and sales experience with instruments such as NIR analyzers, discrete analyzers, ion chromatography systems, gas chromatography systems, HPLC systems, and spectrophotometers.Key ResponsibilitiesDrive sales of analytical instruments, laboratory equipment, and related consumables across the UAE.Develop business with government laboratories, universities, research institutions, and laboratories operating in the food, feed, water, environmental, oil and gas, petrochemical, and industrial sectors.Identify customers’ analytical requirements and recommend suitable technical solutions.Promote and sell technologies including Near-Infrared (NIR) Analyzers, Discrete Analyzers, UV-Vis and other Spectrophotometers, Ion Chromatography (IC) Systems, Gas Chromatography (GC) Systems, High-Performance Liquid Chromatography (HPLC) Systems, other Chemistry and Analytical Laboratory InstrumentsDeliver professional product presentations, technical discussions, demonstrations, and customer training.Manage the complete sales cycle, from lead generation and technical evaluation through quotation, negotiation, and order closing.Build and maintain strong relationships with laboratory managers, chemists, QC/QA personnel, procurement teams, and other decision-makers.Work closely with suppliers, application specialists, and technical teams to develop customized solutions.Prepare accurate technical and commercial proposals, tender submissions, and product comparisons.Monitor competitors, market developments, and emerging analytical technologies.Maintain an accurate sales pipeline, forecasts, customer records, and project updates.Coordinate with procurement, logistics, service, and finance teams to ensure smooth order execution and timely delivery.Provide management with regular feedback on customer requirements, market opportunities, and sales performance.RequirementsBachelor’s degree in Chemistry, Analytical Chemistry, Biochemistry, or another closely related scientific field.Minimum of three years of proven sales experience in analytical laboratory instruments within the UAE.Strong understanding of chemistry laboratory workflows and analytical testing applications.Proven knowledge and commercial experience with several of the following technologies: NIR Analysis, Discrete Analysis, Spectrophotometry, Ion Chromatography, Gas Chromatography or HPLCExisting relationships with laboratories and potential customers in the UAE market are highly preferred.Ability to understand analytical methods, evaluate customer applications, and recommend appropriate instrument configurations.Strong communication, presentation, negotiation, and business-development skills.Ability to manage multiple customer accounts and sales projects independently.Excellent command of written and spoken English.Valid UAE driving license is mandatory.Willingness to travel throughout the UAE and occasionally within the GCC.Preferred QualificationsExperience working with internationally recognized analytical-instrument manufacturers.Established customer network within government, industrial, environmental, food, feed, water, petrochemical, or research laboratories.Knowledge of UAE government tenders and procurement portals.Arabic language proficiency is a significant advantage.Candidates who can demonstrate a strong sales record and the ability to bring existing market opportunities will be given preference.Join REDA Lab and become part of a growing team delivering advanced analytical solutions to laboratories across the UAE and GCC.