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Sales Manager

TAWRID Food Ingredients · Riyadh, Riyadh, Saudi Arabia

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Company Description TAWRID Food Ingredients is a leading provider of trusted ingredients and foodservice solutions, serving industrial and HoReCa clients across the MENA region. With over 35 years of regional experience, the company offers a diverse portfolio backed by world-class brands and strong technical expertise. TAWRID focuses on helping customers create exceptional food products and experiences through reliable supply and tailored support. Team members benefit from working in a dynamic, growth-oriented environment with a strong emphasis on customer relationships and product quality.Role Description The Sales Manager is a full-time, on-site role based in Riyadh, responsible for driving revenue growth and strengthening TAWRID’s market presence in the food ingredients sector. Day-to-day activities include identifying and developing new business opportunities, managing key accounts, and maintaining strong relationships with industrial and HoReCa clients. The role involves leading sales presentations, negotiating contracts and pricing, and coordinating closely with technical and operations teams to ensure product availability and customer satisfaction. The Sales Manager will monitor market trends, prepare sales forecasts and reports, and contribute to strategic sales planning to support regional growth. This position also includes mentoring sales team members, ensuring adherence to company standards, and representing TAWRID at industry events and customer visits.Qualifications Strong sales and account management skills, including experience in B2B selling and developing long-term client relationships.Proficiency in negotiation, contract management, and pricing strategies within the food, ingredients, or FMCG sectors.Ability to analyze market data, prepare sales forecasts, and generate clear, data-driven reports for management.Solid communication and presentation skills, with the ability to engage effectively with industrial and HoReCa stakeholders.Experience coordinating with cross-functional teams such as technical, supply chain, and marketing to support client needs.Proven track record in meeting or exceeding sales targets in a regional or multi-market environment.Bachelor’s degree in Business, Marketing, Food Science, or a related field; advanced qualifications are an advantage.Prior experience in food ingredients, foodservice distribution, or related industries in the MENA region preferred.Strong organizational skills, proactive mindset, and ability to work independently in a fast-paced environment.Fluency in English