Sales Manager

AGMC Group Brands - INEOS & LOTUS Location: Multiple locations across the UAEDepartment: SalesReports to: Head of Sales / General ManagerAbout AGMC GroupAGMC Group is a leading automotive and mobility group in the UAE, representing a portfolio of established automotive brands and businesses. As part of our continued growth, we are looking for an experienced and commercially driven Sales Manager to lead sales operations across multiple locations for INEOS and Lotus.The successful candidate will be responsible for driving vehicle sales, gross profit, market share, customer satisfaction and team performance while ensuring consistent execution of the respective brand strategies and standards.Key Responsibilities1. Sales Strategy & Business PerformanceDevelop and execute annual and monthly sales strategies for INEOS / Lotus across assigned UAE locations.Take ownership of sales volume, revenue, gross profit and profitability targets.Translate business objectives into clear monthly and daily sales targets for the sales team.Monitor market trends, customer demand, competitor activity and pricing movements.Identify opportunities to increase market penetration and improve sales performance.Develop action plans to address gaps against sales and financial targets.Work closely with senior management to develop sales forecasts and business plans.2. Sales & Gross Profit ManagementMonitor vehicle sales, gross profit per unit, total GP and contribution.Ensure the team balances volume growth with healthy gross margins.Analyze sales performance by model, location, salesperson and customer segment.Monitor discounts, incentives and deal structures to ensure they remain within approved parameters.Review lost deals and identify opportunities to improve conversion and profitability.Ensure effective management of trade-ins, accessories, finance and insurance opportunities where applicable.Prepare regular sales performance reports and provide recommendations to management.3. Team Leadership & People ManagementLead, coach and motivate a multi-location sales team.Set individual and team sales targets and monitor performance against KPIs.Conduct regular performance reviews and one-to-one coaching sessions.Identify capability gaps and coordinate with the Training & Development team to address them.Develop high-potential team members and succession plans.Ensure appropriate manpower allocation across locations based on business requirements.Establish a performance-driven and customer-focused sales culture.Manage underperformance through structured action plans and performance monitoring.4. Customer ExperienceEnsure consistently high levels of customer satisfaction throughout the sales journey.Monitor customer feedback, complaints and CSI performance.Personally intervene in critical customer cases where required.Ensure sales teams follow the required customer journey and brand standards.Drive improvements in enquiry response time, appointment conversion, test drives and sales conversion.Ensure effective follow-up of prospects and lost customers.5. Lead Management & ConversionEnsure all leads generated through showrooms, digital channels, websites, social media and other sources are properly managed.Monitor lead response times and follow-up activities.Analyze conversion rates from:Leads to appointmentsAppointments to showroom visitsShowroom visits to test drivesTest drives to salesIdentify bottlenecks in the sales funnel and implement corrective actions.Ensure effective CRM utilization and accurate customer data management.6. Stock & Inventory ManagementWork closely with the Brand/Vehicle Planning and Operations teams to ensure appropriate stock availability.Monitor ageing stock and develop action plans to reduce inventory ageing.Ensure optimal model and variant mix based on market demand.Monitor stock allocation across different UAE locations.Coordinate with relevant departments regarding incoming stock, customer orders and deliveries.Minimize lost sales caused by stock availability issues.7. Market & Competitor AnalysisMonitor competitor activity across the UAE automotive market.Track competitor pricing, promotions, finance offers, product launches and customer propositions.Provide regular market intelligence to senior management.Identify emerging market opportunities and potential threats.Recommend tactical initiatives to improve competitiveness.8. Cross-Functional CollaborationWork closely with:Marketing – campaigns, leads, events and promotional activitiesAftersales – customer handover and retention opportunitiesFinance – vehicle financing and deal approvalsVehicle Planning – stock and model allocationCRM – lead management and customer dataHR – recruitment, manpower planning and employee developmentTraining – product knowledge, sales skills and capability developmentManagement – business planning, targets and performance reviewsCandidate ProfileBachelor's degree in Business Administration, Marketing, Automotive Management or a related discipline preferred.8–12+ years of automotive sales experience, preferably within a luxury dealership environment.Minimum 3–5 years of sales management experience in the UAE automotive market.Experience managing multiple locations and/or multiple automotive brands is highly desirable.Knowledge in Autoline is an advantageStrong understanding of automotive retail sales and dealership operations.Demonstrated track record of achieving sales volume and gross profit targets.Strong commercial and financial acumen.Experience managing and developing large sales teams.Strong knowledge of CRM systems and automotive sales reporting.Excellent negotiation, communication and stakeholder-management skills.Strong understanding of UAE automotive market dynamics.UAE driving license.What We Are Looking ForWe are looking for a hands-on automotive sales leader who can operate at both strategic and operational levels. The ideal candidate should be commercially strong, data-driven and capable of managing sales teams across multiple locations while balancing volume, gross profit, customer experience and brand standards.Experience with INEOS, Lotus would be an advantage.