Sales Manager – Electrical Products & MEP Projects

Job SummaryWe are seeking a strategic, results-oriented Sales Manager to lead our sales team and drive business growth across Abu Dhabi and the wider UAE market. This leadership role focuses on managing project sales of electrical products including Wires, Wiring devices, switches, Conduits, cable management systems, earthing, and lightning protection systems etc. by targeting major MEP contractors, engineering consultants, developers, and key project stakeholders. The ideal candidate combines strong technical acumen with a proven track record of team leadership, business development, and strategic account management within the regional MEP construction sector.Key ResponsibilitiesTeam Leadership & People ManagementLead, mentor and manage a team of Sales Engineers and Business Development Executives to achieve target KPIs and revenue goals.Set clear performance expectations, conduct regular pipeline reviews, and offer coaching on complex negotiations and technical sales strategies.Resource and assign project accounts strategically to maximize market coverage across Abu Dhabi’s active MEP projects.Project Sales & Business DevelopmentDrive sales for large-scale MEP projects by identifying, targeting, and securing opportunities with main contractors, MEP sub-contractors, and engineering consultants.Get key products specified, approved, and vendor-listed with leading Abu Dhabi consultants and developers.Develop and execute a robust regional sales strategy targeting commercial, residential, infrastructure, and industrial developments.Consultant & Contractor Relationship ManagementBuild and maintain high-level relationships with key decision makers, including MEP directors, procurement managers, lead electrical engineers, and commercial directors.Position the company as a trusted solutions provider through technical engagement, product presentations, and early-stage design involvement.Proposal, Tendering & Commercial StrategyOversee the preparation and submission of high-value project tenders, detailed techno-commercial proposals, and competitive quotations.Lead contract negotiations, pricing structures, and credit terms to secure profitable contracts while mitigating business risk.Market Intelligence & Strategic ReportingMonitor market dynamics, upcoming project pipelines, competitor actions, and industry regulatory changes across the UAE.Provide accurate sales forecasting, pipeline analysis, and strategic performance reports to senior management.Qualifications & RequirementsEducation: Bachelor’s degree in electrical engineering or a related technical discipline.Experience:Minimum 10–15 years of progressive sales experience within the electrical products / MEP industry in the UAE.At least 3–5 years in a direct team management or sales leadership role in Abu Dhabi.Track Record: Proven success in securing major project specifications and winning multi-million AED contracts with top-tier MEP contractors and consultants in Abu Dhabi.Network: Established relationships with key MEP contractors, engineering consultancies, and developers in Abu Dhabi and the Northern Emirates.Technical Knowledge: Deep expertise in low-voltage (LV) electrical distribution systems, wiring accessories, cable management systems, earthing, and lightning protection standards.Skills: Strong leadership, negotiation, strategic planning, and techno-commercial presentation skills.