Sales Representative – Lead Generation & Sales Support

Responsible for identifying potential customers, generating leads, conducting initial outreach, qualifying prospects, and supporting the sales pipeline. Job Description & DutiesA. Lead GenerationIdentify prospective customers through LinkedIn, online research, business directories, and other channels.Build and maintain a database of potential customers and decision-makers.Identify target companies that may require ERP, CRM, software development, IT solutions, and support services.Generate qualified leads through email campaigns, LinkedIn outreach, and telephone calls.B. Customer OutreachContact prospective customers through calls, emails, LinkedIn, and other approved channels.Introduce the company's services and communicate their business value.Follow up with prospects to generate interest and schedule meetings.Maintain professional communication and update customer interaction records.C. Lead Qualification & Sales CoordinationUnderstand the prospect's basic business requirements, budget, and project interests.Identify decision-makers and assess the potential business opportunity.Schedule discovery meetings and product demonstrations.Forward qualified leads with relevant customer information and discussion notes.Follow up on proposals and pending customer responses as directed.D. Sales Pipeline & ReportingMaintain accurate lead records, contact details, follow-up dates, and lead status in the CRM.Prepare daily or weekly reports on outreach activities, qualified leads, meetings, and conversions.Track follow-ups and ensure that no active opportunity is overlooked.Support sales campaigns, customer presentations, and business development activities.E. Coordination & PerformanceCoordinate on lead priorities, target industries, and sales campaigns.Work with the internal team to obtain approved company profiles, presentations, and marketing materials.Meet agreed targets for outreach, qualified leads, and meetings booked.Maintain confidentiality and follow company policies when handling customer information.Decision Authority: Prospect research, initial outreach, lead qualification, and follow-ups within approved sales processes.