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Senior Brand Marketing Specialist

Nanonets · Bengaluru, Karnataka, India

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Nanonets agents are built for complex business processes. Ranked #1 in understanding unstructured data and applying business rules in processes like accounts payable, order management, and supply chain. Nanonets agents handle the exceptions other tools miss, reducing processing time by 94% and delivering clean data to SAP, Salesforce, or any system of record. That's why global enterprises reach for Nanonets when workflows are complex and accuracy is non-negotiable.Learn more about us here :YoutubeHugging FaceNanonets ResearchWhat you'll do :Develop and execute brand marketing campaigns across digital, content, social, events, and partnerships.Translate brand strategy and positioning into compelling messaging, campaigns, and customer experiences.Drive brand consistency across all marketing touchpoints.Partner with internal teams and external agencies to deliver high-quality brand initiatives.Conduct market, customer, and competitor research to identify brand opportunities.Track campaign and brand performance and use insights to optimize initiatives.Support thought leadership, events, PR, content, and other brand-building activities.Help evolve brand guidelines, messaging, and creative assets as the company scales.

Requirements

4–8 years of experience in brand marketing, integrated marketing, or related roles.Solid experience in a SaaS company is mandatory, preferably B2B SaaS.Bachelor's/Master's degree from a Tier 1 institution.Strong understanding of brand strategy, positioning, messaging, storytelling, and integrated campaigns.Proven experience in planning and executing multi-channel brand campaigns.Strong communication, project management, and stakeholder management skills.Ability to work cross-functionally with Product Marketing, Content, Demand Gen, Sales, Design, and Product teams.Data-driven approach with the ability to measure campaign and brand performance.Strong ownership, attention to detail, and ability to thrive in a fast-paced environment.(Process starting in November)