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Senior Business Analyst

PRIMUS Global Solutions (PRIMUS UK & Europe) · London Area, United Kingdom

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We are seeking an experienced Ecommerce Business Analyst with strong core BA skills and hands-on experience with Salesforce Commerce Cloud (SFCC / Demandware). The ideal candidate will act as a bridge between business stakeholders, product owners, and technical teams to deliver high-quality ecommerce solutions across web and mobile platforms.This role requires deep understanding of ecommerce concepts, SFCC Business Manager, storefront capabilities, and agile delivery practices, along with the ability to translate business requirements into clear, actionable user stories.Key Responsibilities:Business Analysis & Agile DeliveryLead end-to-end requirement gathering through workshops, stakeholder interviews, and document analysisRefine and analyze requirements to ensure clarity, feasibility, and alignment with business goalsCollaborate closely with the Product Owner to understand requirements from a business and customer perspectiveConvert business requirements into clear, well-defined user stories with acceptance criteriaConduct backlog grooming / refinement sessions with Product Owner and Development teamsAct as the primary point of clarification for development and QA teams throughout the sprint lifecycleSupport sprint execution by answering functional queries and resolving requirement-related ambiguitiesDemonstrate sprint deliverables to Product Owner and stakeholders during sprint reviewsObtain formal acceptance and closure of completed user storiesEnsure traceability between business requirements, user stories, and delivered functionalityEcommerce Domain ExpertiseApply strong ecommerce domain knowledge to solution design and requirement definitionDemonstrate understanding of core ecommerce concepts such as:Product catalogs, categories, pricing, promotionsCart, checkout, payment, shipping, taxationOrder management, returns, and customer accountsUnderstand website and mobile commerce platforms, including:Responsive design and viewportsBrowser behavior, cookies, sessions, and cachingDifferences between desktop, mobile web, and mobile app experiencesWork with data layers to support analytics, tracking, and personalization use casesPossess a foundational understanding of web accessibility standards (WCAG) and their impact on ecommerce UXSalesforce Commerce Cloud (SFCC / Demandware)Strong understanding of Salesforce Commerce Cloud architecture and conceptsHands-on experience with SFCC Business Manager, including:Catalogs and productsPrice books and promotionsContent assets and pagesCustomer and order managementSite preferences and configurationCollaborate with technical teams on storefront features and backend configurationsUnderstand and support third-party integrations with SFCC, such as:Payment gatewaysTax and shipping providersAnalytics, personalization, and marketing toolsERP, OMS, and CRM integrationsAssist in impact analysis and requirement definition for SFCC upgrades, enhancements, and releases