Senior Channel Marketing Manager

About the CompanyOlight is a global leader in flashlights and lighting products, with a strong foundation in Amazon and DTC e-commerce. We are now expanding into the offline Tool Truck Channel and looking for a Senior Channel Marketing Manager to build and manage alliances with major tool truck networksAbout the RoleThis is a hands-on, high-impact role for someone who understands the tool truck ecosystem and can operate at both strategic and execution levels.ResponsibilitiesBuild and manage strategic alliances with tool truck networks (Snap-on, Matco, Mac Tools, Cornwell) and other channel partnersDevelop and execute channel marketing programs to drive product sales across 145+ truck networksPlan and manage trade shows, expos, field events, and sponsorship activations (e.g., Tool Fair, NHRA)Manage a $100K+ USD marketing budget and measure ROI across channel initiativesLead and develop a Field Marketing SpecialistCollaborate with HQ (US) and cross-functional teams on product launches, promotions, and channel strategiesReport to the Head of US Tool Truck Channel (HQ, U.S.)Required SkillsExperience in power tools / hand tools / tool truck / automotive aftermarketMarketing or Sales-related background with strong channel focus — Channel Marketing, Trade Marketing, Dealer Development, Channel Sales, Distributor Marketing, or Partner MarketingExperience with distributor / dealer / franchise channels or alliance / partnership managementExperience in trade shows, expos, field events, or sponsorship activationsExperience managing $100K+ USD marketing budgetsPreferred SkillsExperience managing Field Marketing Specialists / Brand AmbassadorsBackground or passion for automotive culture / racing (NHRA) / mechanical repairB2B physical product experience (not SaaS or services)Experience reporting across time zones / to international headquartersProduct launch or sponsorship management experience