Senior Commercial Manager - MEA Region

We are looking for a strategic and driven Senior Commercial Manager – ME & Africa to lead regional commercial operations for the Alexandrion Group’s trading hub in Dubai. The role will be responsible for accelerating revenue growth, strengthening partner portfolio, and driving sales generation. As the Commercial leader of the wine and spirits business, you will develop and execute the company’s commercial strategy, establish clear strategic priorities, and build long-term relationships with current and new distribution partners. You will play a pivotal role in shaping company’s growth, strengthening its market position, and unlocking the full potential of its portfolio.Commercial Strategy: Develop and execute company's commercial strategy and annual business plan for the Wine and Spirits portfolio in the Middle East and/or Africa regions. Lead commercial planning, market prioritization, and resource allocation to drive delivery of stock depletion, distribution, and profitability objectives.Drive revenue growth and increase sales value while improving gross margins and overall profitability. Identify and lock new business opportunities, customers, suppliers and distribution partners. Leverage understanding of Middle East and/ or African market dynamics and industry-specific trends to translate them into actionable strategies and drive sustainable commercial growth.Report regularly to the CEO and Board on commercial performance, risks, strategic priorities, and growth opportunities. P&L Responsibilities: Own and manage the commercial P&L, including revenue, margins and operating costs. Monitor business performance and identify opportunities and risks across markets, channels, customers, and distribution partners.Define clear commercial targets and KPIs, and monitor performance against agreed objectives to drive accountability and continuous improvement. Partnership Building & Negotiation: Build, manage and strengthen relationships with key customers and strategic partners. Lead negotiations for major commercial agreements, pricing strategies, and trading terms. Shape and develop company’s product and brand portfolio, identifying opportunities to introduce new brands, categories, and markets that support the company’s growth strategy.Leadership & Team Development: Lead and develop the commercial team, ensuring clear objectives, accountability and high performance. Foster a culture of accountability, collaboration, and execution excellence across the commercial organization. Set clear objectives, performance expectations, and development plans for direct reports.Ensure consistent ways of working and best-practice sharing across markets.Strengthen commercial operations and cross-functional collaboration across logistics, trading, and supply chain functions to ensure effective execution.Candidate's Requirements: 7-10 years of experience in commercial / trading roles in the FMCG industry; preferably in the alcoholic beverages industry – wholesale, distribution or international trading; Minimum 6+ years of commercial leadership experience at business unit level for a large FMCG company;Proven track record of building commercial partnerships in Dubai and Middle East; Preferably in the African market as well; University degree in Business, Economics, International Trade or related fields; MBA is considered an advantage; Demonstrated experience in successfully closing commercial agreements and/ or partnerships with key players in the Middle Eastern and/or African markets; Strong communication and negotiation skills to secure advantageous terms and conditions with distribution companies and key players; Strategic leadership skills coupled with the vision to scale and expand distribution operations in the region.