Senior Digital Planning Manager
Source · London Area, United Kingdom
Apply & track with Apply EdgeSenior Digital Planning Manager Role - Independent Agency - Top Tech & Ecommerce Brand - £45-55k A leading London media agency is looking for a Senior Digital Planning Manager to join a growing team working with an innovative, creative-led tech and ecommerce brand.This is an exciting opportunity for an experienced digital media professional who combines strategic thinking, channel expertise and commercial understanding. You’ll play a key role in shaping the client’s digital media strategy, with Paid Social and Meta at the heart of the role, alongside Display, PPC and wider digital channels.The client is ambitious and open to new ideas, giving you the opportunity to influence strategy, challenge thinking and make a genuine commercial impact through digital media.The RoleYou’ll take a senior role in leading digital media planning and client relationships, developing integrated strategies that connect channels, audiences, creative and performance.You’ll be responsible for:Leading digital media strategy and planning across Paid Social, Display, PPC and other digital channels.Taking ownership of Meta and Paid Social strategy, including audience, creative, budget and campaign planning.Developing insight-led digital plans aligned to clear commercial objectives.Turning client briefs into clear, innovative and commercially focused recommendations.Using audience, performance and market insights to identify opportunities for growth.Developing testing and optimisation strategies to continually improve performance.Managing digital media budgets and ensuring investment is allocated effectively.Working closely with activation, creative, data/analytics and wider agency teams.Building strong client relationships and acting as a trusted digital media adviser.Presenting strategy, recommendations and performance to senior stakeholders.Identifying opportunities to grow accounts and introduce new ideas and capabilities.Staying ahead of developments across Meta, Paid Social, PPC, Display, measurement and emerging platforms.Supporting and developing more junior team members.Contributing to new business pitches and wider agency growth.What We’re Looking ForStrong experience in digital media planning, ideally within a media agency environment.Demonstrable expertise in Paid Social, particularly Meta, with a strong understanding of social strategy.Experience planning across multiple digital channels, including Display and PPC.Strong understanding of audiences, targeting, creative, measurement and performance optimisation.Ability to turn business and marketing objectives into effective media strategies.Proven experience managing senior client relationships and influencing stakeholders.Strong analytical and commercial thinking, with the ability to use data and insight to inform decisions.Confident communication, presentation and writing skills.Experience managing digital budgets and demonstrating value from media investment.A proactive, ideas-led approach with a genuine interest in digital innovation and emerging platforms.Experience managing, mentoring or developing junior team members.Excellent organisation and attention to detail.Why Join?You’ll be joining an established but growing agency with a collaborative culture, strong client relationships and a genuine focus on developing its people.The role offers the opportunity to take real ownership of the client’s digital planning agenda, with Paid Social and Meta at the centre of the strategy, while developing your expertise across the wider digital ecosystem.The agency offers hybrid working, a strong benefits package and excellent opportunities for progression, with plenty of scope to take on greater responsibility as the business continues to grow.Interested? Apply now for more information.