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Senior Global Marketing Director

Huda Beauty · Dubai, Dubai, United Arab Emirates

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Who We Are: At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world's fastest growing beauty brands. As a company, we are fueled by purpose and not profit, this allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!Summary: As our Senior Global Marketing Director, you'll own the strategy and execution behind how Huda Beauty shows up globally, from major product launches to the campaigns that turn cultural moments into commercial results. You'll lead a high-performing global marketing team, partner closely with Creative, Social, PR, Influencer, Media and Retail to deliver integrated work, and act as a trusted strategic partner to senior leadership and our founder in a fast-moving, founder-led environment.Essential Duties and Responsibilities:Own and drive the global marketing strategy and annual marketing calendarLead major product launches and 360 campaigns from strategy through executionTranslate brand strategy into clear consumer propositions, storytelling and activation plansPartner closely with Creative, Social, PR, Influencer, Media, E-commerce, Retail and VM teams to deliver integrated campaignsEnsure marketing plans balance brand equity, cultural impact and commercial conversionUse consumer, cultural and business insights to identify growth opportunities and sharpen marketing decisionsDrive global consistency while allowing markets to adapt plans to local consumer and cultural nuancesPartner with regional teams and key markets to improve launch excellence and executionOwn marketing performance reviews, campaign KPIs and post-launch learningsBuild stronger marketing processes, prioritization and ways of working across the organizationLead, coach and develop a high-performing global marketing teamAct as a strong strategic partner to senior leadership and the founder, operating effectively in a fast-moving, founder-led environmentRequirementsSignificant senior marketing experience within beauty, fashion, luxury, consumer or culturally relevant brandsStrong track record leading global brand strategy and large-scale product launchesDeep understanding of modern marketing across brand, social, creators, PR, media, retail and e-commerceStrong commercial mindset with the ability to connect marketing activity to consumer behavior and business performanceHighly culturally aware, with a strong understanding of beauty, pop culture and emerging consumer trendsStrategic thinker who is equally comfortable getting into the detail and driving executionStrong storyteller with excellent communication and influencing skillsExperience working across global markets and complex cross-functional organizationsStrong leadership skills with the ability to create clarity, accountability and momentumComfortable with ambiguity, speed and the dynamics of a founder-led businessBenefitsMonthly "Self Love Days" - at company discretion Premium Medical/Dental/Vision coverage for employee plus dependents Monthly coaching sessions with our in-house Success Coach Employee discounts on all Huda Beauty products Quarterly product gifting Huda Beauty is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.