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Senior Manager - Marketing Technology Strategy and Governance

Qiddiya | القدية · Riyadh, Riyadh, Saudi Arabia

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Qiddiya Investment Company seeks a Senior Manager - Marketing Technology Strategy and Governance to lead the strategic planning, governance, and execution of marketing technology initiatives. This role will ensure the effective integration, optimization, and compliance of marketing technology platforms to support Qiddiya's marketing objectives and drive business growth.The Senior Manager will oversee the marketing technology landscape, defining governance frameworks, managing vendor relationships, and collaborating with cross-functional teams to maximize the value and impact of marketing technology investments.Key ResponsibilitiesDevelop and implement comprehensive marketing technology strategies aligned with overall marketing and business goalsEstablish governance policies and frameworks to ensure consistent, secure, and compliant use of marketing technology platformsManage relationships with marketing technology vendors and partners to optimize service delivery and platform capabilitiesCollaborate with marketing, IT, and other stakeholders to ensure seamless integration of marketing technologies with other business systemsOversee the evaluation and selection of new marketing technology tools and platforms to enhance marketing performanceLead training and enablement programs to ensure effective adoption and utilization of marketing technologies across the organizationMonitor marketing technology performance and provide regular reports and insights to senior managementStay abreast of industry trends and emerging technologies to continuously improve the marketing technology stackRequirementsBachelor's degree in Marketing, Information Technology, Business Administration, or related field; Master's degree preferred8+ years of experience in marketing technology strategy, management, or governance rolesProven expertise in developing and implementing marketing technology governance frameworks and strategiesIn-depth knowledge of marketing technology platforms such as CRM, marketing automation, analytics, and data management toolsStrong project management and vendor management skillsExcellent communication and stakeholder management abilitiesExperience in leading cross-functional teams and driving change management initiativesUp-to-date knowledge of data privacy regulations and compliance requirements related to marketing technologyBenefitsComprehensive benefits package