SENIOR MANAGER, MEDIA STRATEGY & ACTIVATION
Stella Rising · New York City Metropolitan Area
Apply & track with Apply EdgeStella Rising is the leading marketing and media agency for spirited, high-growth consumer brands and service companies. We combine deep category expertise with a data-driven approach and a passion for elevating the brands people love most.As Senior Manager, Media Strategy & Activation you oversee all aspects of campaign planning, activation, optimization strategies, and the overall success of campaign performance. Your responsibility includes understanding how our high-level strategy filters down to tactical recommendations within the given channels. Your growing involvement in connecting clients' business goals to the development of strategic plans strengthens your ability to liaise between the vertical and channel teams, ensuring seamless collaboration across the agency.Regular Responsibilities but not limited to:Manage all aspects of media plan preparation and participate in strategic execution with junior team members.Connect research and data-driven media insights to guide strategic planning.Present team-approved tactical media plans to clients and confidently field client questions.Guide channel leads in campaign management and identify performance concerns.Oversee budget and pacing and maintain accuracy of client flowcharts.Manage third-party campaign performance, identify and approve optimizations that deliver on client media objectives throughout the campaign flight.Foster strong client relationships.Guide onboarding, learning and development, goal setting, and mentoring for more junior members of the strategy team.Required Skills and Qualifications:Proven expertise in cross-channel media tactics and planning.Advancing leadership and team management skills.Mastery of research tools (MRI, Comscore, Pathmatics, eMarketer, etc.)Solid understanding of media analytics.Basic understanding of digital ad operations and platforms.Proficiency with reporting tools (GA4, DCM, Datarama).Strategic thinker and problem-solving capabilities.Excellent communication (including presentation skills) and collaboration skills (internal team & external clients)Strong management & organizational skills (people, projects, deadlines)High-level understanding of media platforms (Meta, TikTok, Google, and Programmatic)Expert knowledge of Excel and PowerPoint.Bachelor’s degree in marketing or related field preferred.Stella Rising is a women-led company that prizes diversity, creativity, hard work and intelligence, while keeping warmth, balance and human understanding at the core of our values. Named an Ad Age Best Workplace and an Inc. Best Workplace for five consecutive years, the company fosters an energetic and collaborative work environment where employees come first. In addition to surprising and delighting our team, we offer an environment where employee learning and recognition is prioritized. We take care of our team through a highly competitive benefits package that includes health, vision, dental, life insurance, a 401k with company match, wellness and technology reimbursements, home office setup support, over 7 weeks of PTO, plus Summer Fridays. If this sounds like the right opportunity for you, we would love to hear from you. Please send a resume and any work samples you are most proud of to kdillon@stellarising.com or fill out the form on this page.Due the volume of candidates, we will only contact qualified candidates. EOETHIS COMPANY IS AN EQUAL OPPORTUNITY EMPLOYERSalary Range: $90,000 - $110,000