Senior Market Research Analyst
Pinpoint HR Solutions · New Cairo, Cairo, Egypt
Apply & track with Apply EdgeJob SummaryThe Senior Market Research Analyst is responsible for conducting in-depth market research, property market studies, feasibility assessments, competitive intelligence, and strategic analysis to support business growth, investment decisions, and market expansion initiatives within the real estate sector. The role requires strong analytical capabilities, commercial awareness, and the ability to translate market data into actionable insights that support strategic and operational decision-making.The ideal candidate will have direct real estate experience, expertise in market analysis and research methodologies, and a strong understanding of real estate market dynamics across the MENA region.Key ResponsibilitiesMarket Research & AnalysisConduct comprehensive property market studies across residential, commercial, mixed-use, hospitality, and industrial sectors.Analyze market trends, pricing dynamics, supply-demand indicators, occupancy levels, absorption rates, and customer preferences.Monitor macroeconomic, demographic, regulatory, and industry factors affecting real estate markets.Collect, validate, and analyze market data from primary and secondary research sources.Prepare market outlook reports and industry trend analyses.Feasibility Studies & Strategic ResearchConduct market feasibility studies for new developments, acquisitions, and investment opportunities.Evaluate project viability through demand assessments, competitor analysis, and market benchmarking.Support market-entry strategies by analyzing target markets, customer segments, and competitive landscapes.Assess potential risks and opportunities associated with market expansion initiatives.Provide research-driven recommendations to support investment and development decisions.Competitive IntelligenceMonitor competitor activities, project launches, pricing strategies, and market positioning.Conduct benchmarking studies to assess competitive strengths and market opportunities.Develop competitor intelligence reports and strategic insights.Identify emerging trends and market gaps that can support business growth.Data Analysis & ReportingAnalyze quantitative and qualitative data to identify market trends and business opportunities.Develop dashboards, reports, presentations, and executive summaries.Present findings and recommendations to management and key stakeholders.Translate complex market information into actionable business insights.Cross-Functional CollaborationWork closely with finance, investment, development, sales, marketing, and operations teams.Support business planning, investment evaluations, and strategic initiatives through research and analysis.Collaborate with external consultants, research agencies, and industry partners when required.Contribute to strategic planning and decision-making processes.QualificationsEducationBachelor's degree in Economics, Business Administration, Marketing, Finance, Real Estate, Statistics, Urban Planning, or a related field.Master's degree (MBA, Economics, Real Estate, Business Analytics, or related discipline) is preferred.Professional certifications in Market Research, Data Analytics, Business Intelligence, Real Estate, or Strategic Planning are considered an advantage.ExperienceMandatory RequirementsMinimum 3-5 years of direct experience in the real estate sector.Proven experience conducting property market studies, market-entry strategy assessments, and real estate feasibility studies.Strong experience in market intelligence, competitive analysis, and customer research.Demonstrated ability to independently manage research projects and deliver high-quality analytical outputs.Strong analytical, problem-solving, and communication skills.Ability to work effectively across multiple business functions and stakeholder groups.Preferred RequirementsExperience within MENA real estate markets is highly preferred.Candidates with extensive GCC and regional real estate market experience will be strongly considered.Experience working with real estate developers, investment firms, property consultants, brokerage firms, or advisory organizations.Exposure to investment analysis and development feasibility assessments is advantageous.Required Skills & CompetenciesTechnical SkillsAdvanced market research and analytical capabilities.Strong understanding of real estate market dynamics and investment drivers.Expertise in quantitative and qualitative research methodologies.Experience conducting property market studies and feasibility analyses.Strong data analysis and business intelligence reporting skills.Advanced proficiency in Microsoft Excel, Power BI, Tableau, or similar analytical tools.Excellent report writing and presentation capabilities.Interpersonal CompetenciesAnalytical ThinkingCritical ThinkingStrategic MindsetProblem SolvingAttention to DetailCommunication & Presentation SkillsStakeholder ManagementBusiness AcumenPlanning & OrganizationResults OrientationPlease send your CVs to info@pinpoint-hr.com