Senior Marketing Manager — Growth & Brand

Can you build demand, grow revenue and give people a reason to choose us beyond a discount?Delicut is a food and nutrition brand on a mission to make better eating an easy, enjoyable part of everyday life. Meal subscriptions are where we’re building today. Our ambition goes much further.We’re looking for a commercially sharp marketing leader to help drive our next phase of growth. Someone who understands customers, knows how to sell a product, can lead a team, own commercial outcomes and open new channels for sales and awareness.Our belief is simple:"Any fool can sell a product by offering it for a discount; it takes great marketing to sell the same product for a premium."— Rory Sutherland, OgilvyYou understand how to build that value—and turn it into revenue.You’ll work directly with the founders and our existing marketing team to build and execute a strategy that connects customer insight, positioning, acquisition, retention and profitability.We have serious growth ambitions. We want someone with the imagination to spot opportunities, the judgment to choose the right ones and the ability to get them delivered.You should be just as comfortable asking why customers leave as deciding where our next thousand customers will come from.📌 Interested in joining us?Apply through LinkedIn and complete our short application form here: https://forms.gle/2tDqYobfvzth33Zf9Please note: Only applicants who complete the external form will be considered.What you’ll ownGrowth beyond paid advertising: Find where our ideal customers already gather, who they trust and how to reach them. Build channels through partnerships, communities, referrals, corporate relationships, creators, organic discovery and on-ground activations. Prove what works, then scale it.Revenue & commercial outcomes: Own revenue and contribution targets. Understand acquisition costs, customer lifetime value, payback and the margin left after discounts and marketing spend. Know where the next dirham should go—and why.Customer understanding & positioning: Understand what makes customers buy, hesitate, renew or leave—and turn those insights into clear positioning, compelling offers and reasons to choose Delicut.Persuasive communication & sales messaging: Know how to sell. Translate product features into benefits people care about and make a compelling case across campaigns, landing pages, sales conversations and customer touchpoints.Subscription growth & retention: Work across the customer journey—from first purchase to repeat renewal—to improve onboarding, engagement, retention, reactivation and lifetime value.Value-led selling: Build offers that make commercial sense. Use product value, relevance, experience and smart packaging to drive conversion while protecting margins and reducing dependence on discounts.Team leadership & execution: Set clear expectations, develop people, challenge their thinking and hold a high bar for execution. Turn strategy into clear priorities, accountable owners and measurable outcomes.Who we’re looking forYou bring:A track record of delivering measurable growth for a consumer business, with clear evidence of your personal contribution.Experience owning marketing budgets and commercial targets, with a strong grasp of unit economics.Experience in subscriptions, memberships, food or another repeat-purchase business is a strong advantage.Strong customer insight, positioning and persuasive communication skills.Evidence of building successful acquisition channels beyond paid ads.Proven ability to lead and develop a marketing team.The pace, resourcefulness and original thinking to operate in an ambitious, fast-growing business.The ability to work across functions and move from an idea to a strong finished result.Honesty, good judgment and high standards.Currently based in the UAE.Experience helping a challenger brand scale rapidly is especially valuable. Show us what grew, what you owned and whether the economics improved as you scaled.Why Delicut?You’ll work closely with the founders, help shape the business and have meaningful ownership over the next stage of growth.There is room here for original thinking, bold ideas and people who can turn both into results.Competitive compensation with performance incentives linked to agreed commercial outcomes.We’re interested in how you think—and what you’ve made happen.Delicut. Eat better. Every day.