Senior Marketing Manager ( Real Estate )

Company Description City Ethernal LLP is an extended arm of Kohinoor Group focused on redevelopment projects in Pune’s real estate and construction sector. It is a visionary collaboration between the established Kohinoor Group and the dynamic Rohit Joshi Group, bringing together proven execution excellence with strength in strategic acquisitions and public relations. The partnership is dedicated to transforming the urban landscape and delivering high-quality, timely projects across residential and luxury housing segments. City Ethernal offers professionals the opportunity to contribute to impactful redevelopment initiatives that shape the future of Pune’s cityscape.Role Description The Senior Marketing Manager (Real Estate) will lead end-to-end marketing strategy and execution for redevelopment and luxury housing projects in Pune. This full-time, on-site role involves developing and implementing integrated marketing plans, managing branding and positioning, and overseeing digital and offline campaigns to drive lead generation and sales. The person in this role will work closely with sales, project, and leadership teams to align marketing initiatives with business goals, monitor market trends, and optimize campaigns based on performance data. Daily responsibilities include managing agency and vendor relationships, supervising content and creatives, coordinating events and promotional activities, and ensuring consistent communication across all customer touchpoints. The Senior Marketing Manager will also contribute to budgeting, reporting, and long-term brand-building for City Ethernal LLP.QualificationsStrong real estate marketing expertise, including experience with residential and redevelopment projects, luxury housing positioning, and Pune market dynamics.Proficiency in developing and executing integrated marketing strategies across digital, social media, print, outdoor, and on-ground events.Ability to analyze market research, consumer insights, and campaign performance data to refine marketing plans and improve ROI.Experience managing branding, messaging, and creative development in collaboration with internal teams and external agencies.Demonstrated skills in lead generation, funnel management, and collaboration with sales teams to meet occupancy and revenue targets.Excellent communication, presentation, and stakeholder management skills, with the ability to work cross-functionally and mentor junior team members.Strong project management capabilities, including budget handling, timeline management, and vendor coordination.Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related field; prior experience in a senior marketing role within real estate is highly preferred.Comfort working in an on-site, fast-paced environment in Pune, with readiness to visit project locations and attend client-facing events as needed.Real Estate experience is requiredCandidates from Pune will be preferred.