Senior Marketing Officer

Vacancy for a Reputed Lubricant Company!!About the CompanyA reputed lubricant company is looking for a dynamic and creative Brand & Digital Marketing Officer to manage brand-building activities, digital marketing, and ATL/BTL campaigns.About the RoleThe Brand & Digital Marketing Officer will be responsible for developing and executing digital marketing strategies, planning and implementing marketing campaigns, and managing social media presence.Key ResponsibilitiesDevelop and execute digital marketing strategies across social media and online platforms.Plan and implement ATL & BTL marketing campaigns to strengthen brand visibility.Manage social media pages, content, campaigns, and digital promotions.Coordinate with agencies, vendors, and internal teams for marketing activities.Support brand positioning, promotional campaigns, events, and activations.Monitor market trends, competitors, and customer behavior.Track campaign performance and prepare marketing reports.RequirementsBachelor’s degree in Marketing, Business Administration, or a related field.3–4 years of relevant experience in Brand Marketing, Digital Marketing, and ATL/BTL activities.Strong knowledge of digital marketing platforms and marketing campaign execution.Good communication, creativity, coordination, and analytical skills.Experience in the automotive/lubricant industry will be an advantage.