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Senior Sales and Events Manager

Broadwick · London, England, United Kingdom

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Role: Senior Sales and Events ManagerReports into: Head of Spaces

Location: Banking Hall, London Contract Type: Full Time, Permanent (42.5 hours per week)Who we are:Broadwick is a multifaceted international company with headquarters in London who create, develop, own and operate a diverse portfolio of spaces, events and experiences.We believe in redefining spaces and how people experience music, art, culture and recreation by breaking down the traditional barriers.

Our history and heritage is deeply rooted in music, building a portfolio of 20 global festivals before selling the portfolio in 2019 to focus on our growing portfolio of spaces that includes Printworks London, Depot Mayfield Manchester, Exhibition White City, Landing Forty Two and Magazine London. Collectively we strive to push boundaries and disrupt the cultural landscape by combining big thinking, bold ideas and commercial intelligence to produce spaces and experiences for discerning audiences in inspiring locations.What we're looking for:We're looking for a talented Senior Sales & Event Manager to deliver and execute our sales strategy in collaboration with the Head of Spaces for Banking Hall.This person will lead on the day-to-day handling and conversion of incoming enquiries while executing sales strategies for growth across their spaces. They will be accountable for the sales performance targets for their spaces.What you'll be responsible for:Sales Successfully delivering the sales strategies with the support of the sales team including: diary managementidentifying new events, opportunities, and marketsdata recording via CRM software (EventWorks & Hubspot)business development and proactive salesrelationship management with clients, prospects, agencies and internal stakeholdersmarketing initiativesEnsuring all sales targets are achieved and KPIs are constantly monitored based on metrics adopted across the business. Ensuring the highest standards of sales operations for the spaces are met. Working with the line manager and Spaces & Stories to deliver proactive sales strategies and tactics that best support the long and short term sales performance of the spacesContributing to the conversion and negotiation of all contracts and the management of key high value clientsCarrying out site visits with clients at every opportunity, accurately explaining the space and options for various events, identifying upselling opportunities, confidently explaining our suppliers, as well as logistics relating to install and derigMarketingWorking with the line manager, central Marketing team and other space leaders to deliver data and evidence based marketing strategies across the spacesEnsuring marketing strategies are delivered and targets and that KPIs are constantly monitored based on metrics adopted across the business. Ensuring the highest standard of marketing operationsEnsuring you act as brand guardian and grow the brands across your spaces as agreed with the brand teamAttending networking events, exhibitions and other promotional activities as and when required to actively promote your spaces and other spaces in our Spaces portfolio. FinanceEnsuring compliance with Broadwick group policies, procedures and metrics across the spacesRaising event invoices when required, pre and post event, including chasing late invoices/debt management. Working alongside the operations team to ensure all events are fully reconciled within 2 weeks post event. Reporting the relevant figures to the space P&L in terms of forecasting and reconciliation to the senior space teamProviding reports to the line manager when requiredEducating your team in sales, ensuring they fully understand the expected standards and their role in delivering themOperationsWorking with the operations team to ensure compliance with Broadwick group policies, procedures and metrics across the spacesEnsuring a smooth handover process from sales to operations. TeamManaging People/HR proceedings as requiredCreating a work environment that aligns with Broadwick values and principlesOtherCarrying out ad hoc duties when required to. You'll need to have:A proven track record of contributing and delivering business strategies for complex, multifaceted venuesPrevious experience of managing, influencing and inspiring teams across venues that consist of sales, operations and facilities management professionalsAt least 4 years of experience working within an event venue sales team or similarCan demonstrate commerciality through experience of selling profitably, sales negotiations, maximising sales, achieving targets and writing sales strategiesDemonstrable knowledge of the local venue market and key venue finding agentsAbility to work with clients on all levels and with all areas of the business. With a specific ability to stay calm and focused under pressureExperience of delivering a sales budget, P&Ls and financial reports in conjunction with finance teamsStrong understanding of how to intelligently collaborate with marketing, brand and venue leaders to deliver evidence-based marketing strategiesAbility to manage and monitor targets and KPIs for teams of sales management professionalsAbility to successfully manage multiple venue projects simultaneously through effective prioritisation and multi-taskingExceptional commercial acumen demonstrated through the alignment of business mission, strategies and objectivesAn open, honest communication styleEndless positivity, and a proactive approach to your workExcellent communication skills - you need to be great at communication to a wide range of peopleProficient in the use of Mac computers, G-Suite and Microsoft Office packages. Nice to have:Proficient in the use of Salesforce, Hubspot or other similar CRM softwareProficient in the use of Event Works or other similar diary management software What we offer:Discretionary profit sharing schemePaid overtime27 days paid holiday (plus bank holidays)Social events and free tickets to our live eventsOther discounts including 50% off drinks and 20% off food at Corner CornerCompetitive pension planEmployee Assistance Programme (EAP)Other schemes including Season Ticket Loan, Cycle to Work, Optical Care and Referral SchemeTraining and professional development opportunitiesAn inclusive, collaborative and creative working environmentAt Broadwick, we are dedicated to cultivating a diverse and inclusive environment that empowers all individuals to reach their full potential. We strongly encourage applicants from all cultures and backgrounds to apply, as we believe in the strength of a diverse and vibrant team.