Senior Social Media Manager

Company Description Aimstyle | Branding Agency, founded in 2010, is a Dubai-based firm specializing in branding and online solutions for diverse businesses. The agency focuses on building well-defined brands using tailored mechanisms and tactics that align with each client’s goals. Aimstyle positions itself as more than a typical branding company, emphasizing creativity, quality, and measurable impact. The team is committed to strong customer relationships, delivering work that combines strategic thinking with consistent execution. Professionals joining Aimstyle can expect a culture that values commitment, collaboration, and long-term partnerships.Role Description The Senior Social Media Manager is a full-time, on-site role based in Jiddah, responsible for leading social media strategy and execution across multiple platforms. This role involves developing and implementing social media campaigns, overseeing content calendars, and ensuring brand consistency in messaging and visuals. The Senior Social Media Manager will analyze performance metrics, optimize campaigns for reach and engagement, and manage community interactions, including responding to comments and direct messages. Day-to-day tasks include coordinating with creative and account teams, briefing designers and writers, monitoring trends, and identifying opportunities for audience growth. The role also includes mentoring junior team members, presenting reports and insights to clients and internal stakeholders, and ensuring all social media activities support broader branding and marketing objectives.QualificationsYou will lead social media strategy for our clients and turn brand goals into content and measurable results.Strong Social Media Marketing and Social Media Optimization (SMO) skills, with experience managing multi-platform campaigns.Proficiency in Content Strategy and Writing to plan, create, and refine engaging, on-brand social media content.Excellent Communication skills, including the ability to collaborate with internal teams, present ideas to clients, and manage online communities.Hands-on experience with social media analytics tools, performance reporting, and data-driven optimization.Proven track record in a senior-level social media or digital marketing role, ideally within an agency or branding environment.Ability to lead and mentor team members, manage multiple projects, and meet deadlines in a fast-paced setting.Familiarity with paid social advertising, influencer partnerships, and current social media trends and best practices.Build social media strategies and monthly content plans for each client, aligned with their brand identity.Lead a team of content creators, designers and copywriters, and review all content before publishing.Manage accounts across X, Instagram, TikTok, Snapchat, LinkedIn and YouTube.Plan, oversee and optimize paid social campaigns.Track performance and deliver monthly client reports with results and recommendations.Monitor trends, manage community engagement and handle online crises.Manage influencer collaborations in line with Saudi regulations.Contribute the social media part of new business pitches.Requirements7+ years in social media, including at least 3 years leading a team.Agency experience, or managing major brand accounts in the Saudi market.Excellent creative writing in Arabic and good English.Hands-on experience with paid ads on Meta, TikTok, Snapchat and X.Strong command of scheduling and analytics tools; design skills are a plus.A portfolio showing accounts you have managed and how they grew.Saudi Nationality Preferred. Full time/Part time availableJeddah preferred or able to travel to Jeddah