Senior Visual Designer
GMG · Dubai, United Arab Emirates
Apply & track with Apply EdgeWho we are:GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.Job summary:The Senior Visual Designer leads the hands-on creation of high-quality visual content across GMG's brand portfolio (Nike, Under Armour, Sun & Sand Sports, JD, Columbia, EDG, healthcare and newly onboarded brands). As a senior individual contributor in the Growth - Digital Design team, the role delivers campaign key visuals, PDP and lifestyle imagery, paid media and in-store creative, and applies up-to-date AI industry-standard workflows to raise both the quality and the volume of creative output while safeguarding brand consistency.
Job Description
Own end-to-end creative delivery for digital campaigns: key visuals, PDP images with USP call-outs, lifestyle imagery, social, paid media and offline/in-store (POSM) materials.Lead adoption of AI-assisted workflows (generative imagery, retouching, localization, resizing, automation), staying ahead of industry standards and driving their integration into daily production to boost speed and volume.Safeguard brand consistency across all output; take a lead role in refreshing brand guidelines and shaping the visual onboarding process for new brands.Produce motion/video assets for paid channels and support increased video output targets (motion experience is a plus).Manage delivery within the creative intake and volume process, ensuring SLAs and production targets are consistently met and helping refine workflow efficiency.Build and maintain organized, template-based, DAM-ready files, and contribute to reusable design systems and SOPs that raise consistency and speed across the wider design team.Functional / Technical CompetenciesExpert in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and Figma.Up-to-date, hands-on command of AI design tools to industry standard (generative imagery, AI retouching, localization and prompt-based workflows).Strong typography, layout, art direction and retouching craft. PDP / e-commerce and campaign asset production.Motion design (After Effects, basic video editing) is a plus. Familiarity with sports / athleisure retail visual culture is a plus.Strong file hygiene, templating and DAM-ready asset preparation.