SEO Specialist

Job Description OctopusPro is looking for a highly experienced, results-driven SEO Specialist who can join immediately and take ownership of the organic search performance of our websites. We are looking for a hands-on SEO professional with a proven track record of improving organic visibility, keyword rankings, qualified traffic, and conversions , with strong expertise across Technical SEO, On-Page SEO, Content SEO, and Off-Page SEO .

Key Responsibilities

• Own and execute the overall SEO strategy across the company’s websites, with a clear focus on measurable business results.
• Conduct comprehensive SEO audits and develop prioritized, actionable improvement plans.
• Perform advanced keyword research, search intent analysis, competitor analysis, and SERP analysis to identify growth opportunities.
• Lead Technical SEO improvements, including crawling, indexing, site architecture, canonicalization, redirects, XML sitemaps, robots.txt, structured data, Core Web Vitals, and page speed.
• Optimize website content and landing pages for search intent, internal linking, metadata, content structure, and conversions.
• Develop effective content and off-page SEO strategies, including high-quality link acquisition.
• Monitor organic traffic, rankings, conversions, backlinks, and other key SEO KPIs using Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, and similar tools.
• Work directly with developers to identify, prioritize, implement, and verify technical SEO improvements.
• Investigate ranking or traffic changes, identify root causes, and take corrective action.
• Stay current with Google algorithm updates and emerging AI-powered search opportunities, including AEO/GEO .
• Provide clear performance reports covering results, insights, priorities, and next actions. Success in this role will be measured by tangible improvements in qualified organic traffic, strategic keyword rankings, conversions, search visibility, and overall organic business performance. Job Requirements VERY IMPORTANT: This is NOT an entry-level or fresh graduate position. We are looking for an experienced SEO professional with a proven track record of delivering measurable results. Fresh graduates and candidates without professional hands-on SEO experience will not be considered for this role.

Job Requirements

• Minimum 5 years of professional, hands-on SEO experience .
• Proven track record of improving organic traffic, keyword rankings, search visibility, and conversions .
• Strong hands-on experience in Technical SEO, On-Page SEO, Off-Page SEO, and Content SEO .
• Advanced knowledge of Google Search Console and Google Analytics 4 (GA4) .
• Strong experience with professional SEO tools such as Ahrefs, SEMrush, Screaming Frog , or equivalent.
• Strong understanding of crawling, indexing, site architecture, redirects, canonicalization, structured data, Core Web Vitals, and page performance .
• Strong skills in keyword research, competitor analysis, backlink analysis, and search intent analysis .
• Ability to independently audit websites, identify SEO issues and growth opportunities, prioritize them, and develop actionable SEO strategies .
• Experience working directly with developers and translating technical SEO requirements into clear implementation tasks.
• Strong analytical, problem-solving, reporting, and communication skills .
• Experience with SaaS, technology companies, international SEO, or competitive English-language markets is highly preferred.
• Candidates must be prepared to discuss real previous SEO projects and measurable results during the interview process.