SEO Specialist Trainer / Google Ads Coach

🌟 We’re Hiring: SEO Specialist Trainer / Google Ads Coach📍 Location: United Arab Emirates (Remote)🕒 Employment Type: Part-Time💼 Experience Level: Mid-Level to Senior🌐 Work Arrangement: Fully RemoteAbout UsWe are a digital marketing and professional-development organization dedicated to helping businesses and marketing professionals master modern search marketing strategies. Our programs focus on practical SEO, paid advertising, analytics, and performance marketing skills that deliver measurable business results.We value innovation, data-driven decision-making, continuous learning, and practical application. We are looking for an experienced digital marketing professional who can translate complex SEO and Google Ads concepts into engaging and actionable training.The RoleWe are seeking an experienced SEO Specialist Trainer / Google Ads Coach to deliver professional training in search engine optimization, Google Ads, keyword research, search marketing strategy, campaign management, and digital analytics.The ideal candidate combines hands-on marketing experience with strong teaching, coaching, presentation, and mentoring abilities.Key ResponsibilitiesDeliver engaging SEO and Google Ads training through live online classes, workshops, webinars, and one-to-one coaching sessions.Teach SEO fundamentals including keyword research, on-page optimization, technical SEO, content optimization, link building, and search visibility strategies.Train learners on Google Ads campaign creation, keyword targeting, bidding strategies, audience targeting, ad copy development, and performance optimization.Develop structured lesson plans, presentations, training manuals, exercises, case studies, quizzes, and practical assignments.Demonstrate SEO audits, website optimization techniques, and search-performance improvement methodologies.Teach participants how to use keyword-research tools, SEO platforms, analytics solutions, and advertising dashboards effectively.Explain Google Search, Search Console, Google Analytics, and Google Ads reporting metrics using practical business examples.Guide learners in analyzing campaign performance, conversion rates, click-through rates, quality scores, and return on ad spend.Create real-world case studies covering lead generation, e-commerce marketing, local SEO, paid search campaigns, and digital growth strategies.Train participants on competitor analysis, content planning, landing-page optimization, and user-intent research.Assess learner understanding through projects, practical exercises, quizzes, and performance evaluations.Review assignments and provide detailed feedback on campaign structures, SEO strategies, and optimization recommendations.Track attendance, participation, learning progress, assessment results, and training outcomes.Stay current with search-engine algorithms, Google Ads platform updates, SEO best practices, and emerging digital-marketing trends.Update course materials regularly to ensure relevance and technical accuracy.Support businesses and learners in identifying digital-marketing opportunities and performance-improvement strategies.Contribute to the development of digital courses, recorded lessons, templates, playbooks, and learning resources.Collaborate with academic coordinators, marketing professionals, and business stakeholders to improve training effectiveness.Maintain confidentiality of client information, campaign data, business strategies, and proprietary learning materials.Follow professional, ethical, and data-protection standards in all training activities.RequirementsBachelor’s degree or equivalent qualification in Marketing, Business Administration, Communications, Digital Media, Information Technology, or a related field is preferred.3+ years of professional experience in SEO, PPC, Google Ads, digital marketing, performance marketing, or search-engine marketing is preferred.Strong practical experience managing SEO initiatives and Google Ads campaigns.Proven experience delivering training, workshops, coaching, mentoring, or professional education programs.Excellent spoken and written English communication skills.Strong presentation, facilitation, teaching, and public-speaking abilities.Deep understanding of keyword research, technical SEO, content optimization, backlink strategies, and search-performance analysis.Strong knowledge of Google Ads campaign structures, bidding strategies, audience targeting, conversion tracking, and campaign optimization.Experience with Google Analytics, Google Search Console, Google Tag Manager, SEMrush, Ahrefs, Moz, Screaming Frog, or similar tools.Strong analytical and data-interpretation skills.Ability to explain complex digital-marketing concepts clearly to both technical and non-technical audiences.Experience developing training materials, case studies, practical exercises, and assessment programs.Understanding of e-commerce marketing, lead generation, landing-page optimization, and conversion-rate optimization is advantageous.Experience with social media advertising, content marketing, marketing automation, or CRM systems is advantageous.Google Ads Certifications, Google Analytics Certifications, HubSpot Certifications, Meta Certifications, or other relevant credentials are advantageous but not required.What We OfferFlexible part-time working hours within a fully remote digital-marketing training environment.Competitive compensation aligned with experience, expertise, and training responsibilities.Opportunity to help marketing professionals and businesses strengthen their search-marketing and advertising capabilities.Exposure to SEO, paid advertising, analytics, digital transformation, and marketing education initiatives.Professional development opportunities and continuous learning in search marketing, AI-powered marketing tools, analytics, and instructional methodologies.A collaborative and innovation-driven environment where creativity, data-driven decision-making, technical expertise, communication, and measurable learning outcomes are highly valued.