Social Media

Company DescriptionWe are a dynamic and growing company committed to building strong brand awareness and engaging online communities. We are looking for a creative, passionate, and results-driven Social Media Executive / Specialist to manage our social media presence, create engaging content, and support marketing initiatives across multiple digital platforms.Role Description• Manage and maintain the company's social media accounts across various platforms.• Create, plan, and publish engaging content including posts, stories, reels, videos, and graphics.• Develop and execute social media strategies to increase brand awareness and audience engagement.• Monitor social media channels and respond to comments, messages, and enquiries promptly.• Create content calendars and schedule posts according to marketing campaigns and business objectives.• Collaborate with marketing, design, and content teams to produce high-quality content.• Monitor social media trends, industry developments, and competitor activities.• Analyze social media performance and generate regular reports on key metrics and campaign results.• Manage online communities and build positive relationships with followers and customers.• Support influencer collaborations, partnerships, and brand campaigns.• Assist with photography, videography, and content creation for social media platforms when required.• Ensure all content aligns with company branding and marketing guidelines.• Support paid advertising campaigns across social media platforms.• Identify opportunities to improve audience growth, engagement, and content performance.• Maintain consistency in brand voice, messaging, and visual presentation.• Stay updated on platform features, algorithms, and best practices.• Support promotional events, launches, and company initiatives.• Coordinate with external agencies, content creators, and vendors when required.• Ensure content complies with company policies and copyright requirements.• Perform other duties and responsibilities assigned by management.Qualifications• Previous experience in social media management, digital marketing, content creation, marketing, communications, or a related field.• Experience as a Social Media Executive, Social Media Specialist, Digital Marketing Executive, Content Creator, Marketing Executive, or similar position is preferred.• Strong understanding of major social media platforms including Facebook, Instagram, TikTok, LinkedIn, YouTube, and X.• Excellent written and verbal communication skills.• Strong content creation, copywriting, and storytelling abilities.• Knowledge of social media analytics and performance tracking tools.• Experience with Canva, Adobe Creative Suite, CapCut, or similar content creation tools is an advantage.• Creative, proactive, and detail-oriented.• Strong organizational and time-management skills.• Ability to manage multiple projects and meet deadlines.• Understanding of digital marketing, branding, and online engagement strategies.• Basic photography, videography, and video editing skills are an advantage.• Ability to work independently and as part of a team.• Passion for social media, digital trends, and content marketing.• Relevant qualifications or working experience in Marketing, Digital Media, Communications, Business, Advertising, or a related field are preferred.