Social Media Content Creator
Linda Farrow · London Area, United Kingdom
Apply & track with Apply EdgeThe Social & Content Creator sits within the Ecommerce & Digital team and plays a key role in leading and owning the Social Media Strategy, developing, creating, and translating brand creative into high-performing, platform-native digital content.About the RoleThis role works closely with the Creative/Brand team to develop and adapt campaign shoots, lookbooks, and brand assets into engaging social content, video edits, email creative, homepage assets, and paid media formats.It is a social-first, video-led role — but with strong graphic design capability to support ecommerce performance and digital campaigns. You will act as the bridge between brand storytelling and digital execution.ResponsibilitiesSocial & Video Content (Primary Focus)Own social media strategy and content calendar.Develop concepts from inception: research, scope, produce, edit, and deliver short-form videos and images based content across channels (including reels, TikTok, Stories, paid social).Adapt brand campaign footage and imagery into platform-native formats.Develop trend-led, reactive, and campaign-aligned content.Plan and schedule social content in line with trading priorities.Manage day-to-day community engagement across channels.Post-Production & Creative AdaptationWork closely with the Creative/Brand team to repurpose shoot content for digital use.Edit campaign footage into social cut-downs and paid ad variations.Prepare assets for multiple placements (organic, paid, email, homepage).Support shoot preparation, mood boards, and post-production workflows.Ensure brand consistency across all digital touchpoints.Ecommerce & Digital Creative SupportDesign email campaign graphics (e.g. Klaviyo builds).Create homepage banners, landing page visuals, and promotional assets.Develop paid media creatives in collaboration with Growth/Digital Marketing.Support PDP visual updates and trading moments.Optimise assets for performance across web and mobile.Community & Customer ExperienceRespond to comments and DMs in line with brand tone of voice.Escalate order-related queries to the Ecommerce/CS team.Identify common customer feedback and inform content or FAQ updates.Support overflow during key campaign or peak trading periods.