Social Media Content Creator

Role DescriptionWe are looking for a creative, confident, and hands-on Marketing Specialist cum Content Creator to manage the law firm’s social media presence and produce engaging, professional digital content.This role is particularly suited to someone who can independently plan, shoot, present, edit, and publish social media content rather than focusing only on social media management.The successful candidate will be responsible for developing content ideas, appearing in videos, shooting and editing Reels and other social media content, managing the firm’s digital platforms, and creating engaging content in Arabic and English.Key ResponsibilitiesDevelop and execute social media strategies and monthly content calendars.Manage the firm’s Instagram, TikTok, Facebook, LinkedIn, and YouTube platforms.Develop creative ideas for Reels, short-form videos, educational content, promotional campaigns, stories, and posts.Plan, shoot, and produce video content independently for social media platforms.Appear on camera and professionally present content representing the law firm.Write video concepts, scripts, captions, and supporting social media copy in Arabic and English.Handle the complete content-production process, from idea development and scripting to filming, editing, and publishing.Shoot and edit short-form videos, Reels, interviews, educational videos, and promotional content.Perform video editing, basic photography, graphic design, subtitles, transitions, and other post-production work.Use tools such as CapCut, Canva, Adobe Premiere Pro, Photoshop, or similar content-creation software.Create legal, educational, awareness, promotional, and brand-focused content suitable for a professional legal audience.Monitor social media trends and adapt relevant formats, topics, sounds, and content styles to the firm's brand.Manage and optimise social media campaigns and paid promotions.Monitor engagement, reach, leads, and overall content performance.Maintain a professional, consistent, and credible brand image across all digital platforms.RequirementsProfessional proficiency in Arabic and English, with strong written and spoken communication skills.Minimum 3 years of professional experience in social media, content creation, digital marketing, or a related field.Proven hands-on experience in shooting and editing social media video content.Experience creating and editing Instagram Reels, TikTok videos, YouTube Shorts, and other short-form content.Strong on-camera communication and presentation skills.Comfortable independently appearing in and presenting professional video content.Strong knowledge of Instagram, TikTok, Facebook, LinkedIn, and YouTube.Proficiency in CapCut, Canva, Adobe Premiere Pro, Photoshop, or similar editing and design tools.Ability to independently handle the content-production process, including concept development, scripting, filming, editing, captions/subtitles, and publishing.Strong copywriting, storytelling, communication, and presentation skills in Arabic and English.Ability to create visually engaging content while maintaining a professional brand identity.Experience managing social media accounts and content calendars.Understanding of social media analytics, audience engagement, and lead generation.Experience with paid social media advertising and promotions is an advantage.Experience in a law firm, professional services company, or other professional environment is an advantage.A portfolio demonstrating previous video shooting, editing, on-camera presentation, and social media content is strongly preferred.