Social Media Manager

Company Description Wardrobe ICONS is a fashion platform dedicated to timeless, long-lasting style, founded by former fashion editors Laura Fantacci and Petro Stofberg. With 104k monthly readers, it is a trusted source for intelligent fashion advice that champions classic design and high-quality pieces. The team collaborates with prestigious partners and brands to create expert content that cuts through trends-driven noise. Wardrobe ICONS features influential cover stars and globally recognized figures, reinforcing its position within the fashion industry. The platform focuses on forever-pieces and grown-up style, offering guidance on what never goes out of fashion.Role Description This is a full-time, on-site Social Media Manager role based in London. The Social Media Manager will oversee daily content planning, creation, and publishing across platforms such as Instagram, Facebook, and Twitter. Responsibilities include managing the content calendar, writing engaging posts and captions, optimizing performance through analytics, and ensuring brand consistency. The role involves collaborating with editors, designers, and partners to support campaigns, features, and collaborations, as well as engaging with the audience through comments, messages, and community initiatives. The Social Media Manager will also monitor trends in fashion and social media, providing insights to refine strategy and grow the brand’s digital presence.QualificationsStrong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing brand accounts.Proficiency in Content Strategy, including planning, scheduling, and aligning content with brand and campaign objectives.Excellent Writing and Communication skills, with the ability to create clear, engaging, and on-brand copy.Experience using analytics tools to track performance, report insights, and inform data-driven decisions.Experience within fashion, luxury, or lifestyle industries and an understanding of timeless, quality-driven style.Ability to work collaboratively in an on-site team environment and manage multiple projects and deadlines.Previous experience in a social media or digital marketing role; degree or equivalent experience in marketing, communications, or a related field is beneficial.