Social Media Manager

Social Media Manager | ManchesterHybrid WorkingAre you a creative, social-first marketer with a passion for premium brands, standout content and building engaged online communities?We’re looking for an experienced Social Media Manager to join an exciting marketing team and take the lead on social media strategy across a portfolio of distinctive consumer brands.This is a brilliant opportunity for someone who combines creative flair with commercial thinking. You’ll have the chance to shape how the brands show up online, develop engaging content strategies and create social activity that builds awareness, drives engagement and keeps the brands culturally relevant.The role:You’ll be responsible for developing and delivering social media strategies across multiple brands, ensuring each has its own distinct voice, personality and creative direction.From planning content and spotting emerging trends to creating engaging campaigns and getting behind the camera yourself, this is a hands-on role with plenty of creative ownership.You’ll be responsible for:Developing and delivering social media strategies across multiple brandsCreating clear and distinctive creative direction, tone of voice and content approachesManaging social channels including Instagram, TikTok, Facebook and LinkedInPlanning and owning content calendars in line with wider campaigns, key moments and seasonal activityCreating and capturing engaging content that brings each brand to lifeWorking with photographers, videographers, creators and other partners to produce high-quality contentBuilding and managing engaged online communitiesDeveloping influencer, creator and user-generated content opportunitiesIdentifying new opportunities to grow reach, engagement and brand awarenessKeeping up to date with platform developments, trends and emerging content formatsUsing performance data and insights to continually optimise social activityWorking closely with the wider marketing team to ensure social is fully integrated into campaignsSupporting paid social activity and identifying opportunities to improve performanceWhat we're looking forWe're looking for someone who understands what makes people stop scrolling.You'll have a strong eye for visual storytelling, a genuine interest in social and digital culture, and the confidence to bring fresh ideas to the table.You'll ideally have:3+ years' experience in social media, content or digital marketingExperience working within a premium consumer, lifestyle, travel, hospitality or similar brand environmentStrong experience across Instagram, TikTok, Facebook and LinkedInA proven track record of creating engaging content and growing social communitiesExcellent visual storytelling skills and a strong understanding of premium brand aestheticsExperience working with influencers, creators and user-generated contentConfidence creating and capturing your own content when requiredExperience using analytics and performance data to shape social strategiesStrong organisational and project management skillsThe ability to manage multiple brands, priorities and projects at onceA proactive, creative and ideas-driven approachCandidates from a social media, creative or digital agency background who are looking to make their first move in-house are also encouraged to apply