Social Media Manager

Company Description Markezzow is a creative marketing and branding agency dedicated to building brands that stand out, connect with their audience, and grow with purpose. The team blends brand strategy, identity design, social media, content creation, advertising, and digital marketing to create meaningful brand experiences. Markezzow works closely with businesses to understand their story, define their voice, and turn ideas into impactful communication. The agency values strategic thinking, originality, and collaboration in delivering memorable marketing solutions. At Markezzow, marketing is about lasting impressions, not just visibility.Role Description The Social Media Manager is a full-time, on-site role based in Ludhiana. This role is responsible for planning, creating, and publishing content across social media platforms, ensuring consistent brand voice and visual identity. Daily tasks include developing and executing social media strategies, scheduling posts, optimizing content performance, and monitoring engagement and community interactions. The Social Media Manager will track and report on key metrics, manage social media campaigns, coordinate with designers and copywriters, and stay up to date with platform trends and best practices. The role also involves collaborating with the wider marketing team to align social media activities with overall brand and campaign goals.Qualifications Candidates should possess strong Social Media Marketing and Social Media Optimization (SMO) skills to plan, manage, and grow brand presence across platforms.Candidates should possess effective Communication and Writing skills to craft clear, engaging, and brand-aligned messages for diverse audiences.Candidates should possess Content Strategy skills to plan, organize, and optimize content calendars and campaigns aligned with brand objectives.Candidates should possess familiarity with key social platforms (e.g., Instagram, Facebook, LinkedIn, YouTube, X) and basic analytics tools to interpret performance data.Candidates should possess strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines in a fast-paced environment.Candidates should possess creativity and a good sense of visual and verbal branding; experience working with design and creative teams is beneficial.Candidates should possess a basic understanding of digital marketing concepts such as paid social campaigns, audience targeting, and A/B testing; prior agency experience is a plus.Candidates should possess relevant education or training in Marketing, Communications, Media, or a related field; equivalent practical experience is also valued.