Social Media Manager

Company Description Alphabet Media is a communications and public relations agency that shapes clear, powerful brand narratives in a fast-changing environment. The agency focuses on data-led storytelling, meaningful execution, and authentic brand strategy, balancing creativity with disciplined processes. Its team works across public relations, marketing communications, and digital communications for sectors including lifestyle, luxury, entertainment, corporate, and the new economy. Relationships with clients, media, influencers, and stakeholders are central to its work, emphasizing trust, long-term partnership, and shared ambition. Led by founder Tejal Daftary, Alphabet Media is recognized as one of India’s most promising new-generation communications firms.Role Description This is a full-time, on-site Social Media Manager role based in Mumbai. The Social Media Manager will plan, create, and manage content across key social media platforms, ensuring alignment with brand strategy and campaign objectives. Responsibilities include developing social media calendars, optimizing posts for engagement and reach, monitoring performance metrics, and adjusting strategies based on insights. The role involves close collaboration with the PR, content, and design teams to integrate social media with broader communication campaigns, as well as community management, timely responses, and reputation monitoring. The Social Media Manager will also stay current with platform trends, tools, and best practices to drive innovation and measurable results.QualificationsStrong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing brand channels and campaigns.Proficiency in Content Strategy and Writing, including planning content calendars and crafting on-brand, engaging posts.Excellent Communication skills, with the ability to collaborate across teams and interact professionally with clients and online communities.Experience with social media analytics tools, performance tracking, and reporting on campaign outcomes.Ability to work on-site in Mumbai, manage multiple projects, and meet deadlines in a fast-paced environment.Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.Prior experience in an agency or brand-side social media role; exposure to lifestyle, luxury, entertainment, or corporate sectors is an advantage.