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Social Media Marketing Manager

BuildTrack Africa · Abuja, Federal Capital Territory, Nigeria

قدّم وتابع مع أبلاي إيدج
Company Description BuildTrack Africa is a pioneering neutral trust infrastructure platform designed for the off-plan and self-build residential property market in Nigeria. Positioned as an independent, technology-powered layer, BuildTrack safeguards project owners’ funds, monitors construction progress, and promotes accountability among all stakeholders. The platform connects project owners with developers, independent site monitors, licensed escrow trustees, and regulators through a single verified system. BuildTrack is not a developer, estate agent, or fund manager, but a secure infrastructure that helps ensure transparency and trust in residential property projects. The company is focused on transforming how people manage and oversee the construction of their homes.Role Description This is a full-time, on-site Social Media Marketing Manager role based in Abuja. The Social Media Marketing Manager will plan, execute, and manage social media campaigns across key platforms to increase brand awareness and engagement. Daily responsibilities include creating and curating content, scheduling posts, optimizing profiles and content for maximum reach, and responding to audience interactions in a timely and professional manner. The role will involve collaborating with internal teams to align social media strategy with broader digital marketing and communication goals, tracking performance metrics, and preparing regular reports and insights. The Social Media Marketing Manager will also stay current with social media trends and platform updates to continuously improve BuildTrack Africa’s online presence.Qualifications Candidates should possess strong skills in Social Media Marketing and Social Media Optimization (SMO) to manage and grow online communities.Candidates should possess skills in Content Strategy and Digital Marketing to plan campaigns and integrate social media with broader marketing efforts.Candidates should possess excellent Communication skills to create clear messaging and engage effectively with diverse online audiences.Experience with social media analytics tools, reporting, and performance measurement is beneficial.Ability to work on-site in Abuja, collaborate with cross-functional teams, and manage multiple campaigns simultaneously.Prior experience in a marketing or social media management role, preferably within tech or property-related industries, is an advantage.A relevant bachelor’s degree in Marketing, Communications, Business, or a related field is preferred.