social media specialist
The First · Riyadh, Riyadh, Saudi Arabia
Apply & track with Apply EdgeCompany Description The First is a marketing company with over 12 years of experience in the Kingdom of Saudi Arabia, delivering projects across diverse sectors. The company provides comprehensive marketing solutions, including social media management, artistic production, and event management. The First is committed to supporting Vision 2030 by attracting experts and innovators and investing in continuous development of its creative team. Team members join a culture focused on excellence, innovation, and crafting distinctive marketing journeys for clients. Working at The First offers the opportunity to contribute to high-impact campaigns in a dynamic, growth-oriented environment.Role Description The Social Media Specialist is a full-time, on-site role based in Riyadh. This role is responsible for planning, creating, and publishing engaging content across social media platforms that aligns with client objectives and The First’s creative standards. Daily tasks include managing social media calendars, drafting and editing posts, coordinating visual assets, and monitoring audience engagement and trends. The Social Media Specialist will analyze performance metrics, prepare reports, and collaborate closely with marketing, design, and production teams to optimize campaigns. The role also involves staying current with platform updates, best practices, and emerging digital trends to ensure content remains relevant and effective.Qualifications Candidates should possess strong skills in Social Media Marketing and Marketing to plan and execute effective campaigns.Candidates should possess skills in Social Media Content Creation to develop compelling, platform-appropriate posts and visuals.Candidates should possess skills in Digital Marketing to integrate social media efforts within broader online strategies.Candidates should possess excellent Communication skills to collaborate with internal teams and engage with audiences professionally.Relevant experience managing social media accounts for brands or agencies, preferably within the GCC region.Ability to interpret analytics and optimize content based on performance data.Proficiency with major social platforms (e.g., Instagram, X, TikTok, LinkedIn, Snapchat) and social media management tools.Strong writing skills in English; Arabic language proficiency is an advantage.Organizational skills and attention to detail, with the ability to manage multiple projects and deadlines.Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.