Sponsorships and Sales Officer

Company DescriptionAt 19 Yards, we help cricket organisations transform their commercial ambitions into tangible growth through specialist strategy and hands-on execution.Working with cricket boards, leagues, franchises, clubs and other organisations across the cricket ecosystem, we support clients across commercial strategy, sponsorship, partnerships and revenue growth.Our boutique approach combines an understanding of cricket's unique commercial landscape with practical execution, helping clients build stronger partnerships, unlock new income streams and professionalise their commercial operations.19 Yards operates as a boutique, results-driven consultancy with high standards, a fast pace and a hands-on, sales-first culture.Role DescriptionWe are looking for a commercially driven Sponsorships & Sales Officer with a genuine background in cricket and experience in sponsorship, partnerships, sales or business development.This is a hands-on, revenue-focused role. You will support and manage the sales cycle across 19 Yards' client engagements and the company's own commercial growth, from prospecting and pipeline generation through pitching, proposal development, negotiation and closing.You will build and manage a strong pipeline, run proactive outbound outreach, identify relevant brands and decision-makers, pitch sponsorship propositions and help convert opportunities into signed commercial partnerships.You will work directly with the Founder and wider 19 Yards team, with senior support available on major opportunities, negotiations and commercial strategy. Over time, you will take increasing ownership of sponsorship and partnership sales, with performance measured against clear pipeline, sales and revenue targets. The role centres on:

• Sponsorship and partnership origination
• Prospecting and pipeline development
• Selling, pitching and progressing commercial opportunities
• Negotiating and closing deals
• Sponsor and partner relationship development
• Renewals and account growthSkills & ExperienceEssential
• 2+ years' experience in sponsorship, partnerships, sales, commercial or business development within cricket, sports or a closely related sector
• Genuine knowledge and understanding of cricket and its commercial ecosystem
• Experience in sponsorship, partnership or commercial ales
• Experience prospecting, approaching and building relationships with prospective sponsors, partnersor clients
• Understanding of sponsorship rights, packaging and activation
• Strong commercial and sales instincts, with the ability to identify relevant opportunities for brands and cricket properties
• Confidence with outreach, prospecting, pitching, negotiation and follow-up
• Evidence of contributing to or securing sponsorship, partnership or commercial revenue
• Excellent written and verbal English communication
• Strong organisation and disciplined pipeline and deal tracking
• Comfortable working toward sales and revenue targets
• Proactive, resilient and able to work independently in a remote environment Preferred
• Previous sponsorship sales experience specifically within cricket
• Experience working with cricket boards, leagues, franchises, clubs, academies, tournaments or other cricket properties
• Experience across more than one international cricket market
• An existing network of contacts across cricket, sports, brands or agencies
• Broader experience across sport, media or events sales
• Familiarity with AI tools and workflow automation
• Proficiency with CRM systems, Google Workspace and presentation tools Personality Fit The ideal candidate:
• Comes from a cricket background or has strong professional experience within the sport and can speak its language credibly
• Sales-driven, commercially minded and comfortable working to targets
• Enjoys prospecting, opening doors and creating new commercial conversations
• Confident building relationships with brand, partners and rights holders
• Organised and diligent with pipeline management and follow-up
• Takes ownership and works independently
• Resilient and persistent in outreach and negotiation
• Understands that successful sponsorship sales require consistent prospecting and follow-through
• Thrives in a fast-moving, entrepreneurial and target-driven environment This is a role for someone who understands cricket and has the commercial instinct to identify opportunities, open doors and help turn those opportunities into revenue. We are looking for someone who wants to build their career at the commercial heart of the cricket ecosystem and grow with 19 Yards as the business expands.Compensation Salary Range - Competitive base salary, based on experience, capability ad location. Additional Opportunities
• Performance based and commission -linked incentives tied to secured sponsorships, partnerships and commercial revenue
• Exposure to international cricket markets and cross-border commercial partnership projects
• Direct exposure to senior commercial strategy, rights holders and brands
• Career progression into sponsorship sales, commercial partnerships and leads