SVP Marketing
PaidSync.ai · Dubai, United Arab Emirates
Apply & track with Apply EdgeCompany Description PaidSync.ai is an AI-powered ad management platform that enables teams to manage their entire paid media stack across major channels through simple, conversational commands. Users can run and optimize campaigns on Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, X, and OpenAI Ads from one unified interface, without learning new tools. PaidSync integrates with core analytics and measurement solutions such as Google Analytics 4, Google Tag Manager, Google Search Console, and Google Merchant Center, aligning targeting, tracking, and reporting. The platform is designed for transparency and trust, drafting every proposed change for user review and approval before implementation. Founded by Ahmed Ashraf, a Google Premier Partner in the top 3% globally with over $500M in managed ad spend, PaidSync is a verified Google Partner, Meta Business Partner, LinkedIn Marketing Partner, and TikTok Marketing Partner.Role Description The SVP Marketing will lead PaidSync.ai’s global marketing strategy, drive brand positioning, and oversee all demand generation and growth initiatives. In this full-time remote role, this leader will develop integrated marketing plans across paid, owned, and earned channels, including product marketing, performance marketing, and partner co-marketing programs. Day-to-day responsibilities include overseeing market research and competitive analysis, defining target segments, crafting messaging, and guiding the creation of campaigns that accelerate customer acquisition and retention. The SVP Marketing will collaborate closely with product, sales, partnerships, and customer success to ensure alignment on go-to-market strategies, pricing, and positioning, while building and coaching a high-performing marketing team. This role will also own marketing analytics, setting KPIs, managing budgets, and using data to optimize spend and demonstrate measurable impact on revenue growth.Qualifications Demonstrated expertise in Market Planning and Marketing Management, with a track record of building and executing integrated growth strategies.Strong skills in Market Research and Marketing, including segmentation, positioning, and performance analysis across digital channels.Experience in Public Relations, brand storytelling, and reputation management in B2B SaaS or AI-driven technology environments.Proven leadership in scaling marketing teams, fostering collaboration, and developing talent in a fast-paced, remote-first organization.Hands-on experience with digital advertising platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads) and marketing analytics tools.Ability to design data-driven campaigns, manage budgets effectively, and report clearly on pipeline, revenue impact, and ROI.Excellent written and verbal communication skills, with the ability to translate complex technology into clear, compelling narratives.Bachelor’s degree in Marketing, Business, Communications, or