Trade Show Specialist - Booth Sales & Business Development

Company Description ExpoDiscover.com is a global B2B marketplace and intelligence platform dedicated to the trade show and exhibition industry. Positioned as a market network rather than a simple directory, ExpoDiscover.com connects event organizers, exhibitors, suppliers, and venue operators in a unified ecosystem. This interconnected approach is designed to generate strong network effects, improving lead generation and business opportunities for all participants. The platform focuses on marketplace liquidity and actionable insights, enabling users to move beyond basic discoverability to meaningful, revenue-driven connections. Team members join a growing, digitally focused organization that is reshaping how trade show stakeholders collaborate worldwide.Role Description The Trade Show Specialist – Booth Sales & Business Development is a full-time remote role responsible for driving exhibitor booth sales and nurturing long-term client relationships across the global trade show ecosystem. Day-to-day tasks include prospecting exhibitors and sponsors, conducting virtual sales meetings and product demos, and managing a structured pipeline to meet and exceed sales targets. The role involves identifying relevant events and stakeholders, understanding their exhibition needs, and recommending tailored booth and platform solutions. The specialist will prepare proposals and contracts, collaborate with internal teams to refine sales collateral and messaging, and maintain accurate records in CRM tools. Ongoing responsibilities also include monitoring industry trends, gathering client feedback, and supporting account growth through upselling, cross-selling, and participation in virtual events and webinars.Qualifications Strong booth and exhibit sales skills, with experience in outbound prospecting, lead qualification, and closing deals in B2B environments.Business development and relationship management skills, including pipeline management, account growth, and partnership building in the trade show or events industry.Excellent communication and negotiation abilities, with clear presentation skills for virtual demos and client calls, and confident handling of objections.Proficiency with CRM and digital sales tools, as well as basic data analysis to track performance, forecast revenue, and identify growth opportunities.Understanding of trade show and exhibition operations, including exhibitor needs, sponsorship models, and venue or organizer workflows.High level of self-motivation, organization, and time management to work effectively in a remote, fast-paced, target-driven environment.Collaborative mindset with the ability to work cross-functionally with marketing, product, and operations teams to refine offerings and messaging.Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience in sales or events.Previous experience in trade shows, exhibitions, event services, or SaaS marketplaces is strongly preferred.Comfort working with global clients and flexibility to occasionally accommodate different time zones.