Value Engineer - FMCG

About VibriumVibrium builds outcome-oriented AI solutions that help enterprises improve revenue, customer engagement, and operational efficiency.Our AI agents work across voice, WhatsApp, chat, and other channels to execute business processes and deliver measurable outcomes.For FMCG companies, Vibrium develops solutions across retailer ordering, DSR productivity, outlet coverage, product recommendations, and distributor operations.About the RoleThe Value Engineer will work with FMCG clients to identify sales and distribution challenges, design AI agents, and deliver measurable business improvement.The role requires strong knowledge of distributors, DSRs, retailers, schemes, assortment, outlet coverage, and ordering behaviour. The person will operate as a business consultant first, using technology, data, and AI to solve business problems.Key Responsibilities1. Business Discovery and Problem DefinitionUnderstand client sales, distribution, retailer engagement, and servicing processes.Identify gaps in outlet coverage, ordering, DSR productivity, assortment, and scheme adoption, and quantify their business impact.2. Solution and Business Case DesignDefine the business problem, baseline, expected outcome, North Star metric, and supporting KPIs.Build business cases and translate requirements into practical workflows involving AI agents, DSRs, distributors, and client teams.3. Implementation and Go-LiveConvert discovery findings into clear requirements, data needs, retailer segments, and implementation plans.Coordinate with client and internal teams, track dependencies, and support testing and go-live.4. Performance Analysis and ImprovementTrack metrics such as engagement, order rate, average order value, repeat orders, SKU penetration, and scheme adoption.Analyse retailer behaviour, objections, and drop-offs, and recommend changes to messaging, timing, offers, and product recommendations.5. Client Management and ExpansionAct as the bridge between client business teams and Vibrium’s product and engineering teams.Conduct business reviews and identify opportunities to expand successful use cases across regions, distributors, categories, and products.6. Institutional KnowledgeDevelop reusable FMCG playbooks, templates, KPI frameworks, and implementation checklists.Document learnings related to retailer behaviour, DSR performance, assortment, schemes, timing, and segmentation.Key Performance IndicatorsBusiness metrics improvementPilot success criteria achievementSpeed to market (discovery to go-live)Pilot-to-production conversionExpansion into additional regions or use casesQuality of analysis and recommendationsStakeholder satisfactionExperience and Qualifications3 to 7 years of experience in FMCG sales, distribution, or consulting.Domain expertise in general trade, distributor operations, and salesforce productivity.Analytical ability and experience working with sales and operational data.Communication skills and willingness to travel to markets.Preferred ExperienceEngineering degree with FMCG sales or consulting experience.Transformation experience in route-to-market or sales automation.Exposure to AI, automation, or digital transformation.To ApplyApply on LinkedIn or send your resumes to abhinav@vibrium.ai with a short note on your relevant QA experience and interest in AI agents.