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VP, Head of Marketing & Communication (Asset Management)

First Abu Dhabi Bank (FAB) · Abu Dhabi Emirate, United Arab Emirates

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Job Purpose:Lead the execution of marketing and communication initiatives to support FAB Asset Management’s retail and institutional sales objectivesEnhance brand visibility and awareness through consistent messaging, campaign management, and digital presence in alignment with Group brand standardsCoordinate product marketing, collateral development, and client communication, ensuring alignment with investment and distribution teamsSupport events, campaigns, and promotional initiatives that position FAB AM as a leading regional asset manager and trusted investment partnerLive and demonstrate the FAB AM valuesKey Accountabilities:Strong understanding of marketing principles, digital channels, and financial communicationAbility to translate complex investment concepts into clear and engaging marketing contentStrong stakeholder management and coordination skills across internal teams and external vendorsExcellent communication, writing, and presentation skills with attention to brand and compliance standardsEnsure marketing materials and client communications comply with CMA and ADGM regulatory requirementsLiaise with Group Corporate Communications and Legal for brand alignment and content approvalsMaintain marketing budget tracking and ensure efficient use of resourcesSupport internal communication initiatives to strengthen FAB AM’s identity and cultureContribute to periodic management reports and dashboards summarizing marketing activityQualifications & Experience:Marketing campaign executionProduct and brand communicationMarketing materials and collateralDigital and social media activitiesEvents and sponsorships5-10 Years of Experience