Website Designer & Developer (WordPress & WebFlow)

The RoleWe are looking for a skilled, experienced, and creative WordPress & WebFlow Designer and Developer to join our growing web experience team. To be considered for this role, ALL applicants must include a resume with a minimum of 3-5 examples of the most impressive and/or complex WordPress sites you’ve built from scratch yourself.----------------------------------------------------------------------------------------------------------------As a WordPress and WebFlow Developer at Grit & Gravel, you’ll be responsible for the full maintenance and management of our clients’ WordPress or WebFlow sites—including updates, troubleshooting, optimization, CRM integrations, and custom development. You'll collaborate closely with project managers, development & SEO team, and graphic designers to ensure a seamless and easy experience for our clients.General ResponsibilitiesBuild, manage, and maintain a variety of WordPress and WebFlow websitesImplement client-requested changes including content updates, new pages/sections, and design tweaksTroubleshoot site issues and implement solutions quickly and effectivelyProactively look for potential user, device, and security issues on our sitesPerform regular updates to plugins, themes, and WordPress coreEnsure all sites are secure, responsive, and optimized for speedCollaborate with the design and content team to build new pages or sectionsSet up staging environments and manage deployments when neededMonitor uptime, performance, and backups across all hosted propertiesRecommend improvements for functionality, UX, and scalabilityTechnical Skill RequirementsExperience: 5+ years of professional experience with WordPress and/or WebFlow development and maintenanceLanguages: Proficiency with PHP, HTML, CSS, JavaScript, and WordPress APIsPage Builders: Must be proficient with tools like Elementor, WPBakery, or GutenbergThemes: Must be able to modify child themes, work with templates, and build themes from scratchPlugin Management: Confident in installing, configuring, troubleshooting, and updating plugins when needed.Staging & Hosting: Must be comfortable with staging environments and cPanel/hosting platformsSEO: Understands technical SEO (like sitemaps, meta tags, schema) and how site structure affects ranking.Site Speed Optimization: Can diagnose and fix slow sites using caching, image compression, and code cleanup.Security Best Practices: Familiar with securing WordPress sites (firewalls, permissions, malware scans, etc.)Functionality: Knowledge of advanced custom fields (ACF), custom post types, etcAnalytics: Expert with site analytics and performance tracking tools (Google Analytics, Google Tag Manager, Google Search Console)Design: Ability to develop a page that perfectly matches a high-fidelity design provided by a designer. Also able to create subsequent pages or sections matching the aesthetic of the rest of the site without an exact design to follow.DNS & Domain Management: Ability to update DNS records, set up redirects, and launch sites properly.Soft Skill RequirementsTask Management: Organized with the ability to manage multiple tasks and sites with varying levels of complexity at the same time. Must work within an already established project management system.Communication: Can communicate and explain technical points to non-technical clients in a way they can understand and make sense of to make decisions.Cross-Team Collaboration: Works well with project managers, designers, copywriters, advertisers, and SEO strategistsSolution-minded: Able to solve problems and provide a clear solution for the clientNice to HaveAgency Experience: Experience working with marketing or creative agenciesVersion Control: Familiarity with Git or platforms like GitHub/Bitbucket is a plusDesign: Skilled in UX/UI designSenior Living: Experience working with senior living owners and operatorsPlatform Experience: Zapier, ActiveDemand, Further, WelcomeHome CRM, & HubSpot About UsGrit & Gravel is a comprehensive fractional marketing department, or marketing agency, that partners with senior living operators throughout the US and UK. We provide marketing, branding & advertising solutions that include website design and development, SEO, digital and traditional advertising, video and photo content, email marketing, social media, design and branding services, copywriting, fractional CMO services, etc. Why Join Us?Fast-paced and growing companyIncredible opportunity for personal career growthFun, creative, and collaborative office environment