Wellness Director

1. Purpose of the RoleThe Wellness Director is the point of leadership unifying the resort's clinic (Stay Well Clinic & Physio), spa (LeSpa), and fitness center (Stay Fit) into one seamless, outcome-driven wellness offering. The role bridges clinical understanding with luxury hospitality standards, ensuring every guest moves through a coherent wellness journey — from health assessment through treatment, movement, and recovery — while delivering on commercial targets, service excellence, and regulatory compliance.The Director is not required to be a medical doctor, but must carry sufficient clinical literacy to govern the clinic's services responsibly, combined with genuine depth in fitness and movement programming. This is a leadership and integration role first — balanced across clinic, fitness, and spa — rather than a spa-led appointment.2. Key Responsibilities2.1 Integrated Wellness StrategyDefine and execute the resort's wellness vision, positioning Stay Wellbeing as a destination for longevity, preventive health, fitness, and lifestyle transformation.Design signature programs (longevity, detox, weight management, fitness and body transformation, stress recovery) that differentiate the resort and drive repeat bookings and ancillary revenue.Create unified guest journeys that integrate clinical assessment, targeted fitness programming, recovery, and spa therapy into one personalized experience.Develop new revenue verticals — corporate wellness retreats, membership models, medical-fitness partnerships, and follow-up/telehealth packages.2.2 Clinical Oversight & ComplianceMaintain a working command of the clinic's services and protocols sufficient to set standards, ask the right questions, and govern quality — without needing to practice medicine personally.Ensure the clinic operates in full compliance with Thai Ministry of Public Health regulations, licensing, and healthcare laws, supported by the Clinic Manager and consulting physicians.Oversee treatment standards, patient-safety frameworks, and SOPs across clinical, fitness, and spa services; lead internal audits and quality reviews.Manage relationships with consulting physicians, visiting specialists, and allied-health professionals.2.3 Fitness & Movement LeadershipOwn the standard and coherence of the resort's fitness offering, working through the Gym Manager and Head Coach to ensure programming is science-based, progressive, and guest-appropriate.Ensure fitness assessments, personal training, and group programming are integrated with clinical and recovery services rather than run in isolation.Champion measurable client outcomes — strength, conditioning, body composition, mobility, and health span — as a core part of the resort's wellness proposition.2.4 Operations & Financial PerformanceOwn the consolidated P&L across clinic, spa, and fitness; set and deliver revenue targets and manage cost of goods, labor, and departmental margins.Monitor KPIs including utilization, guest-satisfaction scores, practitioner productivity, program uptake, and repeat-visit rates.Ensure sound scheduling, resource allocation, and inventory management across the three departments.2.5 Team Leadership & DevelopmentLead and develop the Gym Manager, Spa Manager, and Clinic Manager as direct reports, holding each accountable for their department's standards and results.Recruit, onboard, and retain high-caliber wellness talent; define role requirements and performance standards.Build a culture of continuous learning through training, certification, and cross-departmental collaboration.Conduct regular performance reviews and succession planning for key wellness positions.2.6 Guest Experience & EngagementServe as the resort's senior wellness authority — leading welcome consultations, wellness orientations, and bespoke program design for arriving guests.Personally manage VIP and long-stay wellness guests, ensuring high-touch, discreet follow-up.Collaborate with the General Manager and sales/marketing on wellness packages, seasonal programs, and media engagement.Act as the public face of the resort's wellness offering at industry events and partnership forums.