Brand Strategist
Walls Nation · Dubai, Dubai, United Arab Emirates
Tailor my CV for this job — freeAbout UsAt Walls Nation, we believe great design belongs in every space. Through our own facilities and a trusted manufacturing network spanning the region, we bring iconic designer furniture to life, crafted to exacting standards. Our pieces have shaped homes, hotels and retail spaces across MENA. We pair thoughtful craftsmanship with rigorous quality control and smart automation, creating seamless solutions for interior designers, holiday home operators and developers.About the RoleWe're looking for a Brand Strategist to be the keeper of how Walls Nation looks, feels and speaks. You'll define our visual and strategic identity, shape the guidelines that hold it together, and lead the design work that brings it to life across every screen, page and showroom. From a social post to a printed catalogue, everything that carries our name should feel unmistakably Walls Nation. You'll work hand in hand with our Content Creator and report directly to the CEO.What You'll Do
- Shape a brand strategy rooted in our positioning and ambitions for the market
- Build and evolve our brand guidelines, covering logo, typography, colour, tone of voice and visual standards
- Design the pieces that tell our story, from social creatives and product catalogues to brochures and presentation decks, using Adobe Illustrator and related tools
- Keep the brand consistent wherever it appears, including our digital platforms, print, product photography and customer communications
- Partner with our Content Creator so every visual and every story speak the same language
- Lead creative direction for campaigns, from first idea to final artwork
- Curate our brand asset library so every team works with current, approved materials
- Act as the final creative eye, reviewing and approving work before it's published or printed
- Keep a close watch on how competitors present themselves, and bring fresh ideas to keep us ahead
- Help the CEO present brand direction and strategy updatesWhat You Bring
- A Bachelor's degree in Graphic Design, Visual Communication, Marketing or a related field
- At least 3 years in brand management or graphic design, ideally in retail, e-commerce or furniture and interiors
- Expert command of Adobe Illustrator (essential); Photoshop and InDesign are a plus
- A portfolio of brand identity and graphic design work that shows your eye
- Fluency in both Arabic and English, spoken and written (essential)
- Current UAE residencyWhy Walls NationJoin a Dubai-born brand at the intersection of design, craft and technology, and help define how the region lives with beautiful things.