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Digital Marketing Manager

Blockline Innovations Private Limited · Vapi, Gujarat, India

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Digital Marketing Manager (Content & Brand) Blockline Innovations Private Limited | Full-time | Vapi, Gujarat, India (On-site OR remote)Company Description Blockline Innovations Private Limited is building core infrastructure for the next generation of decentralized finance and blockchain analytics. Our mission is to provide highly accurate data, operational independence, and robust compliance analytics to institutional Web3 participants. Our flagship platform, Nodestors, is powered by proprietary full nodes that eliminate third-party data dependencies and ensure internal self-reliance. This infrastructure enables advanced wallet intelligence and helps clients navigate complex blockchain compliance requirements with confidence.Role Description You will own our content and digital presence, building brand awareness and credibility with the Web3 and institutional finance audience. The core of the role is research-led content: you’ll turn blockchain topics into accurate, well-written material and distribute it across every channel.ResponsibilitiesResearch blockchain, on-chain analytics, DeFi, market structure and regulation, and write education blogs, news analysis and thought-leadership pieces for nodestors.comBuild and run a content calendar with a consistent weekly publishing cadenceRepurpose each piece across LinkedIn, X (Twitter), Instagram and YouTube (posts, threads, carousels, short videos) and keep the voice consistentManage the company’s social channels and grow and engage the audienceDo on-page SEO and keyword research so the blog drives organic trafficPlan and run digital campaigns that generate qualified leads, and track funnel performanceAnalyze web and campaign data, report on KPIs monthly, and refine based on resultsWork with product and sales teams to turn product features into accurate, targeted messagingMonitor market and competitor trendsMake sure all content follows applicable advertising and disclosure rules for digital assets (no price predictions, no investment advice)QualificationsStrong digital marketing skills, with experience planning and executing integrated online campaignsExcellent written English and a portfolio of published blockchain, finance or tech contentWorking knowledge of blockchain and Web3 (wallets, nodes, DEX/CEX, on-chain data)Social media marketing experience across LinkedIn, X, Instagram and YouTube, plus basic design/video editing (Canva, CapCut or similar)Lead generation skills, including designing and optimizing funnelsWeb analytics skills (Google Analytics or similar) to track KPIs and make data-driven decisionsStrong written and verbal communicationAbility to work cross-functionally, manage multiple projects and adapt quickly in a fast-moving technology environmentPreferredBachelor’s degree in Marketing, Business, Communications or a related fieldPrior experience in a digital marketing or growth roleFamiliarity with marketing automation and CRM toolsExperience marketing to B2B or institutional audiencesHiring process Application → writing task (600-word blockchain explainer) and twitter and LinkedIn post about it →Design a script for youtube blockchain explainer video → interview with the founders → offerCompensation1.5-2.5 LPAApplicant privacy Blockline Innovations Private Limited collects the information you submit (such as your name, contact details, resume and work samples) only to evaluate your application and contact you about this role. We do not sell your data. It is shared only with people involved in hiring and with service providers who help us run the process, and it is handled in line with applicable Indian data protection laws. To ask about, correct or delete your data, email info@nodestors.com .