Head of Marketing

ESMOS is currently recruiting for our client in the events industry a new Head of Marketing based in Dubai.As a Head of Marketing in the exhibitions sector, you'll direct and manage the Marketing team, strategizing and implementing integrated marketing plans. You'll also oversee creative management initiatives. Your role involves directly managing assigned events, overseeing Marketing Managers' responsibilities. Collaborating with project directors and managers, you'll devise and implement marketing strategies for the exhibition portfolio, create innovative campaigns, supervise tactical marketing and PR, and assist in show development. Additionally, you'll research new markets, develop data management procedures, oversee onsite activities, ensure identity guideline adherence, and implement revenue growth strategies. Leading communication and design initiatives to ensure creative work quality is also part of your responsibilities.

Requirements

Minimum 10 years' experience in Marketing, B2B exhibitions marketing is essentialExtensive exposure to various marketing practices and precedents.Profound knowledge of business management and practices, preferably with a formal qualification in business/management studies.Strong communication and interpersonal skills with the ability to build and maintain relationships with internal and external stakeholders.Communication – excellent written English and verbal communication skills, report writing, copywriting and presentation skills***ONLY shortlisted candidates will be contacted***