Junior Ads Specialist

Company Description My Dream Media (MDM) is an end-to-end e-commerce and brand growth partner that helps businesses build, scale, and strengthen their presence in the digital marketplace. Since 2021, MDM has grown from a fulfillment and order-processing provider into a comprehensive solution offering e-commerce operations, TikTok content and livestreaming, brand services, and full-chain growth strategies. The company now supports brands across FMCG, mother & baby/health, fashion, and other key industries, combining operations, content creation, creator collaboration, digital marketing, and advertising. MDM focuses on helping brands grow smarter, reach the right customers, and build sustainable success across the digital commerce ecosystem. Candidates joining MDM can expect to work in a dynamic environment that values innovation, data-driven decision-making, and long-term growth for its partners.Key responsibilitiesManage TikTok Shop Ads, GMV Max, LIVE, Video & Product campaignsPlan and execute paid campaigns across TikTok, Meta, Google, and other platformsOptimize budgets, bids, audiences, creatives, products, and campaign structuresAnalyze ROAS, ROI, CPA/CAC, CTR, CVR, CPM, CPC, and other performance metricsIdentify winning products, audiences, creatives, creators, and campaign strategiesConduct A/B testing across creatives, audiences, bidding, products, and campaign structuresMonitor advertising budgets and campaign pacingPrepare daily, weekly, and monthly performance reportsTurn campaign data into actionable recommendations for GMV, revenue, and customer acquisition growthCollaborate with KAM, CAM, Creative, Content, LIVE, MCN, and Brand teamsAbout youStrong interest or experience in TikTok Ads / TikTok Shop advertisingUnderstanding of performance marketing and e-commerce advertisingKnowledge of key advertising metrics such as ROAS, ROI, CPA/CAC, CTR, CVR, CPM, and CPCStrong analytical and problem-solving skillsProficiency in Excel, Google Sheets, or Lark SheetsAbility to work with data, reports, and advertising budgetsAbility to translate data into clear business insights and recommendationsWillingness to learn and manage campaigns across multiple brands